41st Parameter(R) Expands Arizona Operations With New Office in Scottsdale and Aggressive Hiring Plans
June 20, 2014 15:41 ET | 41st Parameter
SCOTTSDALE, AZ--(Marketwired - Jun 20, 2014) - 41st Parameter®, a part of Experian and a leader in securing online relationships, officially opened the doors this week to its new office,...
Martin Gilliard Joins AdTruth as General Manager, North America
June 09, 2014 12:00 ET | AdTruth
SAN JOSE, CA--(Marketwired - Jun 9, 2014) - AdTruth, the global leader in device recognition for digital marketing, today announced that Martin Gilliard has joined the team as general manager for...
TrustInsight Boosts Online Commerce Revenue and Loyalty With 150+ Strong Merchant Network
May 21, 2014 12:00 ET | TrustInsight
SAN JOSE, CA--(Marketwired - May 21, 2014) - 41st Parameter, the leader in device recognition technology and a part of Experian, today announced a major milestone for the eCommerce industry: a...
41st Parameter Invites Those Who Dare to Visit the Fraudside
May 13, 2014 14:07 ET | 41st Parameter
SAN JOSE, CA--(Marketwired - May 13, 2014) - 41st Parameter, the leader in device recognition technology and a part of Experian, is pleased to introduce "Tales from the Fraudside" a new collection...
Sizmek Announces New
Sizmek Announces New 'Device Intelligence' to Power Mobile and Other Cookieless Environments
April 07, 2014 07:00 ET | Sizmek Inc.
NEW YORK, April 7, 2014 (GLOBE NEWSWIRE) -- Sizmek (Nasdaq:SZMK) announced Sizmek Device Intelligence, an advanced analytics feature that will enable a more accurate way to uniquely identify and...
AdTruth Takes Industry Leadership Position in the IAB Mobile Marketing Center of Excellence
April 03, 2014 13:00 ET | AdTruth
SAN JOSE, CA--(Marketwired - Apr 3, 2014) - AdTruth, the global leader in device recognition for digital marketing, today announced it has become a supporting member of the IAB's Mobile Marketing...
Kathleen Peters Joins 41st Parameter as Vice President of Business Development
March 11, 2014 12:00 ET | 41st Parameter
SAN JOSE, CA--(Marketwired - Mar 11, 2014) - 41st Parameter, the leader in device recognition technology and a part of Experian, is pleased to announce appointment of Kathleen Peters as vice...
AdTruth to Discuss the Challenges of Audience Recognition at MMS @ Mobile World Congress 2014
February 20, 2014 14:07 ET | AdTruth
SAN JOSE, CA--(Marketwired - Feb 20, 2014) -  AdTruth, the global leader in securing digital relationships, announced today that vice president and general manager James Lamberti will be...
AdTruth Solves Audience Reach Challenges for the Digital Advertising Ecosystem
February 20, 2014 12:00 ET | AdTruth
SAN JOSE, CA--(Marketwired - Feb 20, 2014) - AdTruth, the global leader in securing digital relationships, today announced a new version of its DeviceInsight™ technology that further...
41st Parameter Data Shows 35 Percent Year-Over-Year Growth in Mobile Commerce
December 19, 2013 16:15 ET | 41st Parameter
SAN JOSE, CA--(Marketwired - Dec 19, 2013) - 41st Parameter, the leader in device recognition for fraud prevention, has released new data that details online and mobile commerce trends for the...