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Apple, Peloton, Spotify Top Prophet’s Brand Relevance Index®: Leading Brands Make Tech Personal
February 24, 2022 09:34 ET | Prophet
NEW YORK, Feb. 24, 2022 (GLOBE NEWSWIRE) -- More choice, more access, more control – this year’s most relevant brands enable consumers to have personalized experiences and connect with people from...
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Prophet Hires Shari Reichenberg, former Head of Customer Engagement at Ogilvy USA, as Partner
November 29, 2018 09:00 ET | Prophet
NEW YORK, Nov. 29, 2018 (GLOBE NEWSWIRE) -- Global consultancy Prophet announced the hiring of Shari Reichenberg as a partner in the New York office. Reichenberg brings more than 15 years of...
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Prophet Appoints Four New Partners To Its Rapidly Expanding Digital Growth Business
October 02, 2018 09:00 ET | Prophet
SAN FRANCISCO, Oct. 02, 2018 (GLOBE NEWSWIRE) -- Global consultancy Prophet announced four key new hires – Abram Sirignano, Tyler Durham, Darrell Ross and Todd Redmon – who bring deep expertise in...
Top US Brands in the 2018 Prophet Brand Relevance Index®
2018 Prophet Brand Relevance Index® Finds Apple, Amazon, and Pinterest as the Most Relevant Brands to U.S. Consumers
September 12, 2018 09:00 ET | Prophet
SAN FRANCISCO, Sept. 12, 2018 (GLOBE NEWSWIRE) -- Global consultancy Prophet announced the results of the fourth Prophet Brand Relevance Index® (BRI), a ranking of the most relevant brands in...
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David Aaker On Brands’ Signature Stories
March 06, 2018 09:00 ET | Prophet
SAN FRANCISCO, March 06, 2018 (GLOBE NEWSWIRE) -- To stay relevant in today’s challenging environment, brands need signature stories: strong narratives that communicate values and vision. In his new...