Next-Generation Pharma Reps Add Reimbursement and Managed Care Support to Arsenal
July 27, 2011 08:59 ET
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Cutting Edge Information
RESEARCH TRIANGLE PARK, NC--(Marketwire - Jul 27, 2011) - Savvy pharmaceutical companies have increased prescription volume by holding on to drug reps who provide health economics expertise and...
Pharmaceutical Specialty Sales Reps Now Spend 48% of Their Time Detailing
July 13, 2011 10:04 ET
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Cutting Edge Information
RESEARCH TRIANGLE PARK, NC--(Marketwire - Jul 13, 2011) - The amount of time that pharmaceutical specialty representatives spend detailing physicians and nurses in person amounts to 48 percent of...
eDetailing Budgets Top $1 Million for Some Sales Teams
June 30, 2011 09:41 ET
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Cutting Edge Information
RESEARCH TRIANGLE PARK, NC--(Marketwire - Jun 30, 2011) - Traditional access to physicians has become a mix of running a gauntlet and sieging a castle for pharmaceutical sales reps. Pharma and...