Bayn Develops Cost Effective Solution for Tasty, No-Added-Sugar Chocolate

Bayn has developed a cost effective solution for no-added-sugar chocolate, by
using a steviol glycoside based composition containing natural flavours and
other healthy ingredients, that according to test panels tastes as good as
chocolate sweetened with sugar.
"To replace sugar in chocolate is a well-known challenge in the industry, both
in terms of taste and costs," said Roger Aidoo, Ph.D., a researcher in stevia
based sweeteners and chocolate at Bayn Europe AB. "Through our research we found
ingredients that in perfect synergy create a no-added-sugar chocolate that has a
taste that is not significantly different from conventional chocolate". The
novel solution is in line with Bayn’s market strategy that emphasises combining
Bayn’s stevia based sweeteners EUREBA® with natural ingredients and fibres to
refine the taste, mouth feel and texture of applications that change
dramatically when the sugar is removed.

A cost competitive solution
Sugar reduction with stevia in chocolate would usually lead to high costs for
the producer, but by working with a steviol glycoside composition which is less
known and less expensive than the more familiar steviol glycoside compositions,
combined with other cost-effective solutions, Bayn’s overall solution has a
significantly lower cost structure for the producer. "Our innovative research
aims at solutions that optimize the taste of the sugar reduced product while
maintaining a cost effectiveness that allows the producers to make the health
and indulgence products available to mainstream markets," said CEO Lucy
Dahlgren. “We are proud to offer this excellent solution to the chocolate
industry.”

Download the technical report
Bayn presents the research findings in a report called: "Things you must know
about stevia applications in chocolate. Exploring the sweetening potential of
EUREBA stevia based sweeteners in no-added-sugar milk chocolate." Author: Roger
Aidoo, Ph.D., Suzanne Preddie-Atterby, M.Sc.

The report can be downloaded here: Technical Report: Stevia applications in
chocolate (http://bayn.se/r-and-d/stevia-applications-chocolate/)

For more information please contact:
Suzanne Preddie-Atterby, Product Director, spa@bayn.se, tel +46 76-173 18 88
Roger Aidoo, Product Development, Chocolate, ra@bayn.se, tel: +46 8-613 28 88

About Bayn Europe AB
Bayn Europe AB is a Stockholm based innovative, market driven company
specialized in natural and healthier sweetening systems based on sweetness from
the Stevia Rebaudiana Bertoni plant. Bayn’s know-how is reflected in their
products, that are sold on the European market under the brand name EUREBA®.
Bayn works intensively with natural bulk ingredients in their stevia
applications to optimize the taste, texture and cost-in-use of the products, for
the benefit of health and environment. Bayn focuses on scientific research and
works according to stringent ethical and quality programs, in close cooperation
with their customer base. Bayn is listed at Nasdaq Stockholm, First North, under
the short name BAYN. For more information see www.bayn.se