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NEW YORK, NY--(Marketwired - Sep 9, 2013) - Watching TV shows on a screen other than a TV screen has risen dramatically in just one year, according to this year's 360 Cross-Platform Emotional...

NEW YORK, NY--(Marketwired - Sep 3, 2013) - Burrell Communications, one of the world's largest multicultural agencies, has signed on as a client for the NewMediaMetrics LEAP™ data and insight...

NEW YORK, NY--(Marketwired - Aug 21, 2013) - NewMediaMetrics (www.newmediametrics.net) has released its annual predictions for the fall TV season, and the brand-strategy, content-alignment company...

NEW YORK, NY--(Marketwired - Aug 5, 2013) - NewMediaMetrics, a brand-strategy and content-alignment company, has released the results from the 2013 African-American 360 study, which showed that...

NEW YORK, NY--(Marketwired - Apr 23, 2013) - NewMediaMetrics, a content-investment and brand-alignment company, announced today that it has launched a new content valuation platform, The...

NEW YORK, NY--(Marketwired - Apr 3, 2013) - NewMediaMetrics, a content investment and brand alignment company, announced today that it has signed cable network BET as one of its key sponsors of the...

NEW YORK, NY--(Marketwire - Feb 25, 2013) - TV networks could save a cumulative sum of $4 billion if they determined their audience's Emotional Attachment™ to prospective shows at the early...

NEW YORK, NY--(Marketwire - Sep 19, 2012) - NewMediaMetrics (www.newmediametrics.net), a strategic marketing-optimization company, has released its annual TV Programming study and predicts that...

NEW YORK, NY--(Marketwire - Aug 15, 2012) - African-Americans are among the most brand-loyal consumer segments in the country, especially when compared to Caucasian consumers, according to the...

NEW YORK, NY--(Marketwire - Jul 24, 2012) - Day-of-the-week modeling is beginning to falter, and TV broadcast and cable executives need far more accurate means to measure ratings and audience...