NEW YORK, Sept. 14, 2000 (PRIMEZONE) -- iParty Corp. (AMEX:IPT), owners and operators of iParty.com, a premier destination for party goods and party planning, today announced the launch of its Halloween party supply "store." The "Halloween Headquarters store" features costumes and accessories for infants, children, adults, and pets. In addition to costumes, the store within the site also features Halloween party-theme ideas, decorations, games, and recipes. "Halloween Headquarters" is one of the largest online Halloween stores on the Internet and is located on iParty's website at http://www.iparty.com/halloween.
Sal Perisano, Chief Executive Officer of iParty Corp., stated, "We are extremely excited to offer our customers thousands of SKUs encompassing a wide array of Halloween-related products and services. The launch of "Halloween Headquarters" represents the successful execution of another initiative as we continue our evolution to operate as a complete multi-channel party product and service provider by providing a convenient source of Halloween supplies. Our Halloween store affords our customers the convenience of online shopping by offering the widest range and the latest in Halloween supplies available in the market today, all at one location. We anticipate that our Halloween store will generate a high level of traffic to our site, as well as strong sales as Halloween represents the largest selling season of our year."
About iParty Corp.
Headquartered in New York City, iParty.com, owned and operated by iParty Corp. (AMEX:IPT), is a premier multi-channel party supply and party planning company that includes an online destination, offline national catalog and retail stores, that all make throwing a successful event both stress-free and fun. From over 11,000 party supplies and costumes to an online party magazine and party related content, iParty.com offers consumers a sophisticated yet fun and easy-to-use resource with a definitive assortment of products to customize any party, including birthday bashes, Easter get-togethers, graduation parties, summer barbecues, and, of course, Halloween. iParty.com offers reliable, time-tested knowledge of party-perfect trends, superior customer service and distribution to ensure convenient and comprehensive merchandise selections for every occasion. Please visit our site at www.iparty.com.
Certain information included in this news release (as well as information included in oral statements or other written statements made or to be made by iParty.com) contains statements that are forward-looking, such as statements relating to anticipated future revenues of the company and the success of current product offerings. Such forward-looking information involves important risks and uncertainties that could significantly affect anticipated results in the future and, accordingly, such results may differ materially from those expressed in any forward-looking statements made by or on behalf of iParty Corp.