CouponCraze.com Proves Online Coupons Save Money, Boost Internet Purchases


NEW YORK, April 26, 2001 (PRIMEZONE) -- If you want to save money shopping online, log onto CouponCraze.com and choose the coupons from the stores you select. You don't have to cut coupons out of messy newspapers anymore, and then forget where you put them. The Internet site gets Web merchants together to offer instantaneous discounts to customers shopping online.

Christian Gordun, the company's 25-year-old founder and CEO, studied how coupons are used in newspaper ads as incentives to buy, thus he translated that concept into CouponCraze.com, the unique online coupon distribution site. Gordun says, "Stores often offer coupons but people do not know about them unless they visit each store's site. With CouponCraze.com, they only have to visit one site to get coupons from many stores offering a variety of merchandise."

When you log onto CouponCraze.com, you just choose a category -- from automotive to books to computers to travel and more. The mouse takes you to a listing of stores that offer such incentives as discount coupons and free phone cards. If you sign up for a free newsletter, you'll get notified of special sales and offerings from a range of online merchants from Bargain Outlets to Brooks Brothers, from American Express to the Gourmet Market.

CouponCraze.com is like a discount catalogue online. Everything is under one roof so you save time not having to shop around from site to site. Choose your merchandise, pick your merchant and gather your coupon codes. You can either place your order online or wait until you're ready. Each coupon has a numbered code that you use when you purchase the merchandise. Simply enter the code at checkout and receive the discount.

Or if you just want to window-shop, you can search the site for `hot deals,' `new offerings' or `email deals.' Log on and instead of the `shop til you drop' mentality, you shop in the comfort of your computer zone in your own home or office. No aching feet from walking the mall, or aching arms from heavy packages. Shop with CouponCraze.com and it all comes to you, even the savings.

The popularity of coupon distribution with both merchants and shoppers has grown enormously since CouponCraze.com first opened in February 2000. Gordun cites an astounding user growth of more than 20% each month with the largest number of coupons released by the merchants in the fourth quarter, nearly doubling in size between October and December.

Merchants love CouponCraze.com because surveys show that 62% of users visit daily, 23% weekly and the others once a month. Users said that even small discounts help to offset shipping costs. Free shipping coupons, for instance, increased sales 200% for Buy.com. Gordun says, "Often people come to the site not expecting to buy but when they see a good deal, they buy."

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CONTACT: CouponCraze.com, New York
         Christian Gordun
         212-744-5166
         CGordun@CouponCraze.com
         http://www.CouponCraze.com