eSynch Announces Implementation of Management Plan for Nacio Systems


SANTA ANA, Calif., July 26, 2002 (PRIMEZONE) -- eSynch Corp. (OTCBB:ESYN), a leader in the development and distribution of digital rights management solutions for the streaming media market has announced that it has begun to execute on it's role in the management and growth of Nacio Systems, Inc. Earlier in the week eSynch announced that it had entered into an escrow and proxy agreement granting eSynch control of all voting and ownership rights of Nacio. Upon completion of Nacio's plan of reorganization, eSynch will exchange a maximum of 30 million common restricted shares for 100% of the issued and outstanding shares of Nacio.

"To give these types of transactions their optimum opportunity for success, it's imperative that we move quickly and aggressively in our involvement in Nacio's business," stated Tom Hemingway, CEO and Chairman of eSynch. "At the top of our priority list is solidifying Nacio's technical expertise and focusing on issues directly impacting Nacio's existing customer base as well as the growth of that base," continued Mr. Hemingway.

"It's vital that we maintain the confidence of our customers and assure them that they will see nothing but the level of expertise and service they've expected and received from Nacio in the past," said David Lyons, acting president of Nacio. "This and an aggressive selling program are key elements of our immediate go forward plan to leverage the assets of Nacio that made the opportunity so compelling," continued Mr. Lyons.

Vince Conroy, Nacio's newly named CTO, stated: "I'm excited to see the formation of a management team that will allow us each to focus on our areas of responsibility and deliver our product to our customers. With the distractions and the events of the past few months behind us, we can now turn our full attention to the growth of the company and the expansion of our capabilities to deliver the best managed solutions to our customers."

About Nacio:

Nacio Systems is one of the early leaders in the managed hosting and managed services market providing full-service high performance, commercial-grade Internet connectivity and wide area networks solutions for businesses that rely on the Internet for daily operations. This includes managed server hosting, co-location, and a full range of managed services including robotic backup, terabyte-level storage, and server clustering along with true "N+2" fault-tolerance and Telco-quality "5 nines" reliability (99.999% up-time) for managed services. Server platforms include Windows NT, Windows 2000, Solaris and Linux. Nacio also provides database servers and support for Allaire Cold Fusion, JRun and Spectra application servers.

About eSynch:

eSynch (http://www.esynch.com), founded in 1994, is a software development company that designs and distributes turnkey and customized solutions for the digital delivery of rich media content. The Company's premiere product, MediaOffice(tm), is a suite of browser-based administration tools allowing flexible, secure and intelligent Internet distribution of business media content. MediaPod Player(tm), an audiovisual presentation platform with interactive search and navigation capabilities that enables the user to fully control the viewing experience, and MediaMosaic(tm), which incorporates streaming video, fully searchable transcripts synchronized to the video are other leading indicators of the Company's strength in this space.

Statements herein express management's beliefs and expectations regarding future performance and are forward-looking and involve risks and uncertainties, including, but not limited to, the ability to negotiate outstanding prior debts of acquired companies; properly identify acquisition partners; adequately perform due diligence; manage and integrate acquired businesses; react to quarterly fluctuations in results; raise working capital and secure other financing; respond to competition and rapidly changing technology; deal with market and stock price fluctuations; and other risks. These risks are and will be detailed, from time to time, in eSynch's Securities and Exchange Commission filings, including Form 10-KSB for the year ended Dec. 31, 2001, and subsequent Forms 10-QSB and 8-K. Actual results may differ materially from management's expectations.


            

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