STOCKHOLM, Sweden, May 6, 2003 (PRIMEZONE) -- Intentia International AB (publ.) (Other OTC:IAINF) (XSSE:INT B) today announced that Omegatrend, a Perth-based direct-selling organization, is investing in Intentia's Movex solution to manage its expanding global supply chain. Once implementation is complete approximately 120 internal users will use Movex to enable Omegatrend's members to place product orders via the Internet.
By shopping directly and having other consumers do the same Omegatrend's members are able to build profitable businesses from their homes. The organization started in a small garage in Kalamunda, Western Australia, over 12 years ago. "From there, it has expanded around Australia, to New Zealand and Malaysia, and we are gearing up to launch into the U.S. next year," said Roger Hunt, information director at Omegatrend.
"We need a solution that can manage our expanding global supply chain," Hunt said. "With our growth throughout Asia, we needed a multilingual solution, which is part of Intentia's standard product. The key business driver was more information-based decision making and better management and visibility of our supply chain."
Omegatrend has been experiencing significant growth and the pressure this has put on its existing systems. Its ten-year-old Masterpac solution has reached the end of its lifecycle and is no longer supported. In its search for a new solution, Omegatrend initially reviewed 16 vendors before it settled on a shortlist of four.
"Intentia's biggest single selling point was its partnering philosophy. We were impressed by the fact that we are buying a product directly from the owner of the product, rather than from some independent consultants sitting in the middle," Roger Hunt said. "As well, Intentia had some pretty impressive references. It was a good indication of their commitment to their customers and the close, ongoing relationships that ensue. I am very confident in Intentia's ability to deliver and to implement another successful solution.
"I had hardly even heard of the term ERP before we started our search for a new solution, but since then I've learned a lot," Roger Hunt said. "From my experience, I would recommend that organizations put together a business case and desired outcomes and then identify the product and vendor that provide the closest fit -- that's how we chose Movex."
"I think one of the main areas of savings and return that Omegatrend will realize initially is in inventory management," Steve Ironside, managing director of Intentia in Australia and New Zealand, said. "On top of that, I'm confident that Omegatrend will experience significant benefits in many other areas as a result of its Movex implementation, both in the short and long term. We at Intentia look forward to establishing a strong and lasting partnership with Omegatrend."
"This contract is of strategic value to Intentia in Australia as it is our first customer in Western Australia, which means we are breaking into a new, potentially lucrative market," Steve Ironside said.
The contract is also the first customer win in Australia that is based entirely on Movex Workplace, Intentia's completely role- and Web-based portal solution.
About Omegatrend
Omegatrend is a direct-selling organization, founded in Perth, Western Australia, in 1990. The following year it opened a distribution center in Sydney to provide further logistical support for the growing Australian market. By shopping directly and having other consumers do the same, members can build a profitable business from their homes. Following a great period of significant growth, the company opened Omegatrend New Zealand in Auckland in 1995 and Omegatrend Malaysia in Kuala Lumpur in 1997. Such is the popularity of the Omegatrend business and the quality range of Sanden Brook products that each country of operation has grown at a significant rate and now has a major presence within the direct-selling industry in each of these markets.
About Intentia
Intentia is one of the world's leading suppliers of collaboration solutions. Our vision is to become the leading global collaboration solutions vendor by supplying our customers with tomorrow's solutions today. Intentia offers a one-stop shop for all collaboration needs within numerous industry segments. We develop, implement and maintain our own solutions to produce the highest possible level of customer satisfaction. The Intentia Solution consists of applications covering customer relationship management (CRM), enterprise management (ENM), supply chain management (SCM), business performance measurement (BPM), e-business and value chain collaboration (VCC). Intentia has more than 3,300 employees and serves over 3,500 customers in the manufacturing, maintenance and distribution industries via a global network spanning some 40 countries. Intentia is a public company traded on the Stockholm Stock Exchange (XSSE) under the symbol INT B.
Visit Intentia's Web site at www.intentia.com