FullCircle Introduces New Health Reimbursement Arrangement


LOUISVILLE, Ky., Nov. 10, 2003 (PRIMEZONE) -- FullCircle Registry, Inc. (OTCBB:FLCR), today announced that it has developed and begun marketing a new Health Reimbursement Arrangement (HRA) called the E.A.S.I. Plan (Expense Account Savings Incentive Plan).

The plan is being introduced at the Pepsi-Cola Bottlers Association Best Practices Workshop held at the US Grant Wyndham Hotel in San Diego, CA. Attendees at the workshop include CFOs, Human Resource Directors and Senior Executives of member companies of the Pepsi-Cola Bottlers Association.

The E.A.S.I. Plan offers tax-saving benefits for employers that are consistent with the health reimbursement arrangement provisions of the Internal Revenue Code and includes value-added benefits for employees such as FullCircle's emergency information management services.

"The E.A.S.I. Plan is designed to optimize tax savings and employee benefits for both large and small companies who are seeking to control costs while maintaining competitive benefits for their employees," stated Isaac Boutwell, CEO of FullCircle Registry. "We believe that many companies are struggling with issues regarding the cost and structure of benefits and see this as a significant opportunity for our related products and services."

About FullCircle Registry, Inc.

FullCircle Registry is a technology-based company that provides emergency document and information management to consumers. Through the use of coded customer IDs and personal identification numbers, the system is designed to allow customers and/or medical personnel to quickly obtain critical information about customers' special medical needs, Advance Directives and emergency contact information. Additionally, through the BrightStar Photo ID Kit, FullCircle Registry provides critical child photo and identification information for missing or abducted persons. Through the company's new product marketing division, FullCircle Registry offers Health Reimbursement Arrangements, Healthcare-Wellness Cards and is developing other non-insurance healthcare and emergency-related services and products. FullCircle Registry is a publicly held company based in Louisville, KY and is traded under the ticker FLCR. For more information about the company, please visit the Web site at http://www.fullcircleregistry.com or call 502-540-5112.

Except for the historical information contained herein, the statements in this announcement are forward-looking statements which involve risks and uncertainties that could cause actual results to differ materially from those expressed in, or implied by, the forward-looking statements. Factors that might cause such a difference include, but are not limited to, those relating to general economic conditions in the markets in which the companies operate; success in the development and market acceptance of new and existing products; dependence on suppliers, third-party manufacturers and channels of distribution; customer and product concentration; fluctuations in customer demand; maintaining access to external sources of capital; ability to execute management's margin improvement and cost control plans; overall management of the companies' expansion; obtaining of necessary regulatory approvals; and other risk factors detailed from time to time in the companies' filings with regulatory bodies.



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