CEDAR CREST, N.M., January 9, 2004 (PRIMEZONE) -- In today's constantly changing business market, companies must be able to develop and implement new strategies if they are to survive and prosper. With high speed access to information about suppliers, customers and employees, "every success will be countered and every failure will be exploited by competitors." Bruce R. Robinson writes of this in his new book, QuickStrategy (TM): A Proven Method to Focus & Guide Your Business in Rapidly Changing Markets (now available through 1stBooks), a guide for developing new strategies with ease and speed.
The QuickStrategy (TM) method gives companies the tools to create functioning strategies in less than a week. Its two page format focuses both on concepts and fine details that are crucial for implementation. Its management-oriented guidance helps leaders make daily decisions. In keeping with the power of the Internet in today's business world, real-time updates and shareware keep plans continuously updated. QuickStrategy.com also provides excellent technical support.
Through his thorough guide to create a working plan of action and three actual case studies, Robinson clearly shows business leaders what to do and what not to do when crafting a powerful new business plan. For those who want a quick, easy and effective way to create plans, conduct rapid evaluations of business proposals and share their ideas with their employees, Robinson's method provides an excellent source of information for 21st century business.
Robinson has successfully tested his method on hundreds of businesses throughout his 26 year career. He writes that business strategy is "the art and science of meeting your competitors on the market battlefield under advantageous conditions." QuickStrategy (TM) gives companies strong armor and fierce weapons to fight their rivals on the battlefield of today's business world.
Robinson is currently part owner and chairman of five companies. He was introduced to market strategies when he sold his electronic instrument company to a New York Stock Exchange high technology conglomerate in 1977. He has been in the business for more than 25 years and does workshops about QuickStrategy around the country. He has published one other book, Strategic Acquisitions: A Guide to Growing and Enhancing the Value of Your Business.
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