Cycle Country Ranked in Powersports Business Top 100 Influential Companies


MILFORD, Iowa, Jan. 27, 2004 (PRIMEZONE) -- Cycle Country Accessories Corp. (AMEX:ATC), the recognized leader in developing and manufacturing custom-fitted accessories for the all-terrain vehicle (ATV), ranked as one of the 100 most influential companies in the January, 2004 issue of Powersports Business. The last six years of "market share, product development, industry involvement, and innovation in the way a company does business" identified the areas of distinction used by Powersports Business Magazine's editors to select their top 100 companies.

"We are honored to be named as one of the 100 most influential companies and identified as a leader by Powersports Business," said Mr. Ron Hickman, CEO and President of Cycle Country Accessories. "To be included in this elite group of companies demonstrates that our continuous commitment to excellence has not gone unnoticed in the powersports industry."

Cycle Country was also recognized as the leader in ATV accessories in a January, 2004 article of ATV-Industry Magazine. In their survey of ATV dealers nationwide, 48% of the dealers named Cycle Country as the best selling brand of accessories that they carried, more than doubling the closest competitor's 20%. The article stated, "From Colorado to Connecticut, farmers and ranchers seem to rely on Cycle Country's farm and ranch products for ATVs". The piece named many different types of accessories: winches, plows, sprayers, mowers, seeders, racks, hitches, discs, and spreaders. Many of the dealerships agreed, ". . .one brand stood out above the rest -- Cycle Country."

Ehlert Powersports Business is the first place the powersports industry looks for breaking news. Published 16 times per year, the "newspaper of record" gives dealers, distributors, and manufacturers timely business news and analysis every three weeks. Powersports Business provides editorial coverage that's as comprehensive as it is timely.

About Cycle Country Accessories Corp.

Cycle Country, http://www.cyclecountry.com, with over 50% of the worldwide market in several product categories, is the industry leader in the design, engineering and manufacturing of custom-fitting accessories for the utility all-terrain vehicle (ATV).

Since 1981, Cycle Country has developed an extensive line of branded products of snowplows, lawnmowers, spreaders, sprayers, hitches and many other utility equipment items along with recreational accessories. The Company's products custom fit virtually every brand of ATV on the market, which are distributed to essentially all ATV and motorcycle dealers in North America.

The Company has 19 international distributors that sell Cycle Country products in 35 countries throughout Asia, Europe, Central and South America. Additionally, Cycle Country dominates the golf car wheel cover market by manufacturing approximately 90% of all wheel covers sold to original equipment manufacturers worldwide. The Company sells high-performance premium oil filters for motorcycles and ATVs throughout the U.S. under the brand name Perf-form Products. They also manufacture heavy-duty garden equipment attachments for garden tractors, ATVs and other utility vehicles within the Lawn & Garden industry under their brand name Weekend Warrior.

For the latest SEC filings or past news releases, go to the company's website at http://www.cyclecountry.com and click on the Investor Relations heading. Please direct any financial questions to David Finke at Magellan Financial Media Group, LLC. (317) 867-2839. Cycle Country Accessories Corp: 2188 Hwy. 86, Milford, Iowa 51351, 800.841.2222.

This press release does not constitute an offer to sell or the solicitation of any offer to buy any securities of Cycle Country Accessories Corporation, nor shall there be any sale of any such security in any state in which such offer, solicitation or sale would be unlawful prior to the registration or qualification under the securities laws of any such state. Forward looking statements: This press release and other statements by Cycle Country may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act with respect to the outlook for earnings and revenues, other future financial or business performance, strategies and expectations. Forward-looking statements are typically identified by words or phrases such as "believe," "expect," "estimate," "potential," or future/conditional verbs such as "will," "should" and "could."



            

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