Xcelplus International Signs on to Participate at AAPEX Show in Las Vegas


SALUDA, Va., Aug. 31, 2004 (PRIMEZONE) -- Xcelplus International (Pink Sheets:XLPI) (http://xcelplus.com) has signed on to participate in the upcoming Automotive Aftermarket Parts Expo (AAPEX) show in Las Vegas scheduled for November 2-5, 2004. This show offers Xcelplus the opportunity to showcase to the retail-buying world its line of automotive-related products, according to company president and CEO, Mr. Bill Smith. AAPEX is the largest show for this $250 billion industry.

This show brings out all the retail buyers for: Wal-Mart, Advance Auto, Pep Boys, Car Quest, Kmart, Sears and many others. Attendance at AAPEX exceeds 105,000, with 50,000 of those attending being retail buyers. "This, coupled with the launch of a short-form DRTV, should enable us to capture retailers nationally," stated Bill Smith. In addition, a multimedia program is being developed by Locust Hill Productions to showcase Xcelplus, its past products and future products.

"It would be nice to capture Sears, Kmart or any of the other nationally recognized retailers at this show," stated Bill Smith.

Investors wanting more information can find it at http://www.xcelplus.com/investor_relations.htm

To view a catalog of our base line of products you can view them at http://www.xcelplus.com/catalog.htm, product testing information is available at http://www.xcelplus.com/tests.htm

Xcelplus anticipates coming away from the AAPEX show with commitments for retail sales across the nation.

Xcelplus International is a specialty chemicals and lubricants distributor. They provide solutions to everyday problems people encounter on the job, in their cars and homes, as well as in the air. The formulas they provide have been around since the 1970s and have been documented as well as proven over the years in countless applications. They have been marketed under various private labels: Lubrilon, Slick 50 (1978-1984), Matrix, Camtron, Z-Bond, as well as others. They also have the credible lab, university and governmental studies to prove their claims. The formulas have been tested by the U.S. Department of Energy, and at the time of the testing, would have proven effective in reducing fuel consumption in this country in excess of 100 million barrels of fuel per year. The formula was specifically tested by the FAA for aircraft use and by the U.S. Army/NASA, Franklin Research Institute, University of Utah, as well as others. The formulas have also been tested and proven effective in other countries as well.

This press release may contain certain forward-looking statements within the meaning of Section 27A of the Securities and Exchange Act of 1933, as amended, and Section 21E of the Securities and Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainties. Although Xcelplus International believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any assumption could be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this press release will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion should not be regarded as a representation by Xcelplus International Inc or any other person that the objective and plans of Xcelplus International Inc will be achieved.



            

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