TORONTO, Nov. 30, 2004 (PRIMEZONE) -- Velocity International Corp. "VELOCITY," "(Pink Sheets:VITJ)," or the "Company," is excited to announce that it plans to enter into a global representation agreement with agent Brinkley Skye (http://www.velocityintcorp.com/brinkley_skye.html), a leading model, actress and entertainer to act as one of Velocity's global talent representatives.
The Company intends to initially launch a Velocity fragrance "KABBAL" in Japan, since Japan is the world's second-largest economy, and provides an attractive market complete with high-income levels and purchasing power. Velocity expects this new venture with its new spokesperson Brinkley Skye to be an additional source of revenue for Velocity and greatly contribute to our goal of becoming a force in the branding and marketing of talent and products. The Company intends to have distribution arrangements with several national retail giants by the second quarter of 2005.
Velocity intends to partner with a leading creator and manufacturer of flavor and fragrance products, preferably an international company with manufacturing facilities in Europe, South America, and Asia such as International Flavors & Fragrances Inc., (NYSE:IFF). International Flavors & Fragrances Inc. is considered to be one of the largest international companies with $1.9 billion in revenues. IFF's competitive position is based upon the skills of its perfumers and flavorers, like Sophia Grojsman, its research and development technology gains, and its customer service and support group. International Flavors & Fragrances Inc. produces some of the finest perfumes. Even though IFF's work is kept under lock and key, one thing is for sure, the smell of money has been detected at IFF and the fragrance industry.
Velocity intends to position itself as a niche information and service provider, to be officially called an E.S.P. = "Entertainment Service Provider" and for models an M.S.P. = "Model Service Provider" -- assisting modeling, media and entertainment industry professionals to effectively manage their daily business. Domestic and International model and talent agencies are managing more models, entertainers and actors than their infrastructure can handle. Currently there are 2,500 agencies that service approximately 1,250,000 working models, 5 million aspiring models, and over 10 million industry professionals, including photographers, stylists, photographer assistants and clients (source: Model and Talent 2000).
About Velocity International Corp. -- www.VelocityIntCorp.com
Velocity International Corp. ("VELOCITY," "VITJ," or the "Company") is a publicly traded development stage company created to acquire operating talent and modeling agencies along with acquiring existing technology service companies supporting the professional and amateur talent and modeling agencies, professional and amateur athletes, designers, creative professionals and support entertainment industry professionals. Ultimately, the company intends to provide one-stop solutions and services that address the needs of the fashion and entertainment production clients throughout the world. The Company intends to initially launch a Velocity fragrance named "KABBAL."
About International Flavors & Fragrances Inc. -- www.iff.com
IFF is the world's leading creator and manufacturer of flavors and fragrances used in a wide variety of consumer products-from fine fragrances and toiletries, to soaps, detergents and other household products, to beverages and food products. IFF is dedicated to the pursuit of excellence in every area of its business, using knowledge, creativity, innovation and technology to continually provide customers with the highest quality products and service and superior consumer understanding. IFF has sales, manufacturing and creative facilities in 34 countries worldwide and annual sales exceeding $1.9 billion.
Safe Harbor Statement:
This information includes certain "forward-looking statements." The forward-looking statements reflect the beliefs, expectations, objectives, and goals of Velocity International Corp. management with respect to future events and financial performance. They are based on assumptions and estimates, which are believed reasonable at the time such statements are made. However, actual results could differ materially from anticipated results. Important factors that may impact actual results include, but are not limited to commodity prices, political developments, legal decisions, market and economic conditions, industry competition, the weather, changes in financial markets and changing legislation and regulations. Matters discussed in this press release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words "anticipate," "believe," "estimate," "may," "intend," "expect" and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, product, and distributor performance, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in any reports filed by the Company. Forward-looking statements are intended to qualify for the safe harbor provisions of Section 21E of the Securities and Exchange Act of 1934, as amended.