CLIFTON, N.J., March 23, 2006 (PRIMEZONE) -- Smart Energy Solutions, Inc. (OTCBB:SMGY), inventor and manufacturer of the innovative Battery Brain(tm) automotive aftermarket device, announced today that it has signed a reseller agreement with Development Marketing, Inc., a marketing and consulting firm based in Minneapolis, MN. Development Marketing, Inc. will market Smart Energy Solutions' Battery Brain, a popular vehicle accessory that keeps drivers from being stranded with a dead battery.
The Minnesota-based marketing firm specializes in automotive, motor sports, hardware, and electronic markets for specialty, retail, and club clients. Industry veterans with established relationships among distributors, the executive team at Development Marketing Inc. has already placed Smart Energy Solutions' Battery Brain solution in a number of nationally-distributed catalogs aimed at outdoorsmen and Automotive/RV enthusiasts.
"I went to SEMA looking for a product like the Battery Brain because our customers were looking for something to solve the Battery Drain problems that exist in today's automobiles," said Greg Lanzo, President of Developmental Marketing Inc. "I was shocked to find Smart Energy Solutions and to discover that they had already addressed this problem with a host of products and models."
Battery Brain, the brainchild of inventor Aharon Levinas, connects to the battery of any kind of vehicle. The device constantly monitors electrical discharge and automatically disconnects the battery if it detects that the battery is losing sufficient charge to start the vehicle's engine. Battery Brain is available in several models including a version that offers anti-theft protection via a manual or remote control disconnect.
"Smart Energy Solutions is pleased to have Development Marketing, Inc. representing Battery Brain among select retail catalogs and reseller outlets. The company's years of expertise in the automotive, motor sports, and hardware markets will be a boon to Smart Energy Solution's distribution efforts," said Andrew Knowles, Vice President, Sales and Marketing, of Smart Energy Solutions. "Our partnership with Development Marketing, Inc. offers us an opportunity to significantly increase our market presence among a wide variety of users, as well as to increase the public's overall knowledge of our products through targeted marketing strategies."
Battery Brain is an original solution to one of the most common problems leading to vehicle failure. The product has been well received by motorists, professional drivers and fleet owners, as well as auto dealers, aftermarket retailers, wholesalers and resellers as an affordable and effective way to improve the safety and security of a vehicle while extending battery life.
For more about Development Marketing, Inc., contact Greg Lanzo at greglanzo@sprynet.com or call 952-903-9358. To learn more about Battery Brain, log on to www.batterybrain.com.
About Smart Energy Solutions:
Smart Energy Solutions, Inc. (OTCBB:SMGY) is the sole owner of the Battery Brain line of automotive products. The company is headquartered in Clifton, NJ, with operations in Israel, China and Italy. Visit www.smgy.net and www.batterybrain.com.
Forward-Looking Statements:
This press release contains forward-looking statements, particularly as related to, among other things, Smart Energy Solution's future operations. The words or phrases "would be," "will allow," "intends to," "may result," "are expected to," "will continue," "anticipates," "expects," "estimate," "project," "indicate," "could," "potentially," "should," "believe," "considers" or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. Such forward-looking statements are based on current expectations, involve known and unknown risks, a reliance on third parties for information, and other factors that may cause Smart Energy Solution's actual results, performance or achievements, or developments in its industry, to differ materially from the anticipated results, performance or achievements expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially from anticipated results include risks and uncertainties related to our ability to consummate any of the agreements described above, failure to generate revenues, general economic conditions and other factors that are detailed in Smart Energy Solution's Quarterly and Annual Reports and other documents Smart Energy Solution files from time to time with the Securities and Exchange Commission. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. The Company cautions readers not to place undue reliance on such statements. Smart Energy Solutions does not undertake, and specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement. Actual results may differ materially from Smart Energy Solution's expectations and estimates.