LOS ANGELES, Sept. 11, 2006 (PRIMEZONE) -- CTIA Wireless IT -- go2 Directory Systems (www.go2.com), a leading provider of local search and mobile content in the U.S., today announced the expansion of its mobile content network through the addition of new content and strategic partnerships with several mobile content providers to help meet the needs of go2 end-users, carrier partners, content providers and advertisers.
"go2 has been a leading provider of local search and mobile content since 1999, and enjoys broad distribution and usage of both its main service, go2, and its highly-targeted network of mobile channels such as go2 Movies(r), go2 Business and go2 Travel," said Lee Hancock, CEO of go2. "We expect that our newly expanded mobile content network will make it easier for end-users to find the information they need and, at the same time, provide mobile carriers and advertisers with better tools and products to meet their needs."
go2's mobile content network will feature a wider variety of information, all quickly and easily available at the fingertips of mobile users. This relevant and comprehensive network further solidifies the mobile web as a logical choice for obtaining information on-the-go, including driving directions, horoscopes, magazine articles, movie times, sports trivia, travel information, weather and more. go2 today separately announced a strategic partnership with Distributive Networks.
"Through over 350,000 responses to our go2 SpeedPoll(tm) questions, our users have told us they want go2 to provide easy access to more mobile content and information," continued Hancock. "By leveraging our user-base, technologies and experiences in delivering close to one billion mobile page views over the last several years, we have been able to meet the needs of both existing and new mobile users by quickly expanding our mobile websites and content through several new partnerships with key content providers."
go2 is a solid partner for online and offline content providers wanting to reach and monetize mobile users. go2 has a significant user-base, proven ability to serve millions of mobile users every month, expertise and patented mobile and location-based search capabilities, relationships with carriers, and a proven ability to successfully monetize its mobile traffic. go2 can both accelerate and amplify the ability of content providers and advertisers to reach mobile consumers.
About go2(r)
go2 owns and operates numerous location, event and category-specific online and mobile websites as integral components of the go2 Mobile Content Network, including go2 Movies(r), go2 Dining, go2 Travel and go2UCLA. go2 websites have industry-leading distribution through one-of-a-kind multi-category placements on the wireless Web menus of most major U.S. carriers, providing mobile users with easy access to information on-the-go, including driving directions, horoscopes, magazine articles, movie times, sports trivia, travel information, weather and more. All go2 mobile content sites are fully integrated with any GPS-like automatic location services provided by wireless carriers, and feature one-touch calling and turn-by-turn directions together with detailed information on thousands of U.S. businesses. go2 Advertisers include ABC, American Express, AOL, Delta, ExxonMobil, Holiday Inn, MasterCard, Nokia, SBC, Shell, Sony and Visa. Headquartered in Irvine, Calif., go2 is a privately held company. go2 holds or licenses several U.S. patents for location-based, local search and directory services on mobile devices. For more information, visit www.go2.com.
go2(r), go2 Movies(r) and go2 SpeedPoll(tm) are registered and unregistered trademarks of UDS Directory Corp., dba go2 Directory Systems.