LONDON, Oct. 24, 2006 (PRIMEZONE) -- Quantech Electronics Corp. (Pink Sheets:QTCE), software developer for marketing communications, announced that it has commenced development of a new marketing application specifically designed for the food industry.
Quantech has responded to numerous inquiries from existing and potential customers, and has commenced development of a new web-based marketing application. The new application combines entertainment for website visitors, and a source of important behavioral-based marketing information for advertisers. Through the new system, advertisers in the food industry can grant coupons and/or other benefits on products to consumers who access online advertisements or play online games on advertisers’ websites. A virtually endless stock of online games allows advertisers to offer visitors a new game each time they enter the site. Information collected from visitors' completed games becomes the basis for targeting advertising.
In addition to responding to several questions in these games, visitors can accumulate bonus points or coupons for off-line purchases, or trade these in for more advanced game chips with which they can pay for their online purchases, at the visitor's discretion.
"Our new system offers a creative combination of offering genuine benefits to website visitors, and an opportunity for entertainment and game-playing. The system will allow advertisers to build on the enormous interest people show in online games, and provide pinpointed marketing activities to existing and potential customers, segmented in unprecedented detail. Our first version of the applications is designed specifically for advertisers in the food industry, based on specific inquires that Quantech received. This application has enormous potential for advertisers in many additional industries, and we expect to expand the application in future versions," notes Liat Matilsky, CEO of Quantech.
About Quantech
Quantech Electronics Corp. is a web-based software development company based in the UK, that offers development services focusing on web-based desktop communication tools, call center support tools, and development packages designed to enhance the effectiveness of web-based advertising and instant messaging. The company's powerful, easy-to-use software enhances the effectiveness and efficiency of its customers' online and offline businesses. Driven to provide comprehensive solution packages for their clients' entire online business needs, Quantech focuses on customized developments for medium to large businesses, as well as start-ups, Quantech's unique technologies and rapid-response systems construct client infrastructure at competitive prices.
Forward-Looking Statements
Certain statements in this news release may contain 'forward-looking' information within the meaning of the Federal securities laws. All statements, other than statements of fact, included in this release may include forward-looking statements that may involve risks and uncertainties. There can be no assurance that such statements will be accurate and actual results and future events could differ materially from those anticipated in such statements. The Company undertakes no obligation to update forward-looking statements to reflect subsequently occurring events or circumstances or to reflect unanticipated events or developments.
To contact Quantech or access more information, please visit our web site at www.quan-tech.co.uk