Strong Holiday Season for Online Digital Photo Processors, Says myPhotopipe.com, Inc.

Stronger-Than-Expected Web Ordering in October

Atlanta, Georgia, UNITED STATES


ATLANTA, Nov. 14, 2006 (PRIMEZONE) -- myPhotopipe.com, Inc. (Pink Sheets:MPPC) today released data that taken together suggest that this year's holiday selling season may be a record one for digital photo processors. According to myPhotopipe.com, during October, normally a flat month for the online digital photo processor, web traffic was up 15% over September, page views were up 61%, and a record breaking 10,540 new users bookmarked or registered for company services during the month. Also up were first time orders from new customers with more than 600 new customers ordering, setting a new single-month record. Revenues for the month were nearly double versus year ago at $108,000, also higher than expected. (www.myphotopipe.com)

While the company doesn't break out product-specific data, October software downloads for photo books were strong as were early shipments of photo greeting cards. Also up were sales of the high-margin enlargements, a signature product for the Company.

The Company attributed the October results partly to the previously announced partnerships with the National Association of Photoshop Professionals and Shutterbug Magazine but largely to the growing popularity of photo prints. Advances in digital cameras have helped more photographers make an extraordinary photograph which, in turn, stimulates an interest in turning that photograph into a print.

myPhotopipe.com is an Web 2.0 service that processes digital photos into photographic prints. The Company offers online photo sharing, photo books, online hosting and selling, and online storage. The Company serves the serious amateur/professional photographer segment of the $7 billion print processing industry.

The myPhotopipe.com, Inc. logo is available at http://www.primezone.com/newsroom/prs/?pkgid=2415

SAFE HARBOR STATEMENT

Information provided by myPhotopipe.com contains forward-looking statements that involve risks, uncertainties, assumptions and other factors, which, if they do not materialize or prove correct, could cause myPhotopipe.com's results to differ materially from historical results, or those expressed or implied by such forward-looking statements. All statements, other than statements of historical fact, are statements that could be deemed forward-looking statements, including statements containing the words "planned," "expects," "believes," "strategy," "opportunity," "anticipates," and similar words. These statements may include, among others, plans, strategies and objectives of management for future operations; any statements regarding proposed new products, services or developments; any statements regarding future economic conditions or performance; statements of belief; and any statements of assumptions underlying any of the foregoing. The potential risks and uncertainties may include, but are not limited to, competition; potential capital needs; management of future growth and expansion; customer acceptance of the Company's products and fee structures; the success of myPhotopipe.com's brand development efforts; risks associated with strategic alliances; reliance on distribution channels; need to develop new and enhanced products; myPhotopipe.com's ability to hire and retain qualified employees and key management personnel; and risks associated with changes in domestic and international market conditions. myPhotopipe.com assumes no obligation to update any forward-looking statement to reflect events or circumstances arising after the date on which it was made.



        

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