New Era Marketing Announces Name Change to Fearless International, Inc.


MIAMI, Jan. 30, 2007 (PRIME NEWSWIRE) -- New Era Marketing (OTCBB:FRLE) today announced that the Company has changed its name to Fearless International, Inc. ("the Company"). The Company's common stock has begun trading under the new ticker symbol FRLE, effective January 30, 2007, on the OTC Bulletin Board.

Jeffrey Binder, CEO of Fearless International, commented, "We are very excited to officially establish our company's new identity and begin trading under our new symbol. 'Fearless International' reflects the new vision of our company with 'fearless' being the perfect word to describe the combination of the sleek and innovative design of our boats with their superior quality and performance. This milestone marks the tremendous progress that we are making in preparation for our upcoming February launch of the Fearless brand as one of the top luxury performance boats in the world."

Fearless Yachts LLC, the operating subsidiary of Fearless International, Inc., was founded in 2003 with the mission of becoming the forerunner in sleek design and custom luxury in the performance boat and go-fast yacht industries. Fearless Yachts has established strategic relationships within the design and boating industries to introduce a sophisticated line of high-quality watercraft to the marketplace. The Company will launch the first models of its ultra high-end boats and yachts that blend the best of performance, style, and design at this year's Miami Boat Show in mid-February.

For more information please visit www.fearlessyachts.com.

Safe Harbor Statement

This release may contain forward-looking statements. These forward-looking statements are neither promises nor guarantees, but involve risks and uncertainties that may cause actual results to differ materially from those in the forward-looking statements. Readers should not place undue reliance on any such forward-looking statements that are based solely on information known as of the date of this release. Fearless International disclaims any obligation to update or revise any such statements to reflect any change in expectations or in events, conditions or circumstances on which any such statements may be based or that may affect the likelihood that actual results will differ from those contained in the forward-looking statement.


            

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