Allegiance Releases Version 4 of Active Listening System

Latest Version of Enterprise Feedback Management Suite Includes New Dashboard Design With More Intuitive User Interface, Increased Support for International Users, and Integrated Task Manager

SALT LAKE CITY, UT -- (MARKET WIRE) -- February 7, 2007 -- Allegiance, Inc., the premier provider of enterprise feedback management solutions, today announced the availability of version 4 of the company's Active Listening System (ALS). The ALS is a suite of six Web-based feedback management tools that collect, categorize and analyze actionable, real-time feedback from a variety of sources and then route the information to the appropriate manager for immediate response and resolution. ALS 4 is designed to help organizations build customer and employee loyalty, enhance financial performance, and establish an ethical culture.

The new features of ALS 4 include:

-- New user interface with dashboards for easier navigation and management of information;

-- Increased online support for international languages;

-- Enhanced trending analysis tools to better understand customer and employee satisfaction and loyalty;

-- System support for user-based roles and account assignments to the roles; and

-- Task Manager for adding and managing tasks related to feedback.

Allegiance also added a Desktop Input interface that allows organizations to input feedback received through letters, email, phone conversations and in-person directly into the system. The Desktop Input tool ensures that all feedback is stored in a single, central location, analyzed with universal criteria, responded to and resolved, and included in future reports.

"One of the best features about the Allegiance Active Listening System is its simplicity, and the new interface and dashboards make it even easier to navigate the feedback, produce reports and understand the pulse of our patients," said Connie Ruff, director of guest services for Regional West Medical Center in Scottsbluff, Neb. "With its built-in accountability functionality and reporting capabilities, Allegiance PatientVoice has helped us to reduce the time it takes to respond to patients questions and address their concerns."

"Traditional methods of collecting and analyzing customer and employee feedback through surveys, comment cards, or letters often produce incomplete, inaccurate and outdated information that may not result in any action by the company," said Adam Edmunds, president and chief executive officer of Allegiance. "With version 4, we have simplified the way feedback is submitted, managed and analyzed, which will make it easier for managers and administrators to identify challenges, produce reports and take corrective actions. Actively listening to customers, employees and partners can have a dramatic impact on loyalty, which will also directly impact bottom-line result. The Active Listening System ensures that no feedback falls through the cracks."

The ALS tools are available as on-demand software, which allows Allegiance to push major updates to all customers quickly and effectively. The ALS consists of the following components:

-- CustomerVoice - Develop loyalty through two-way customer dialogue;

-- EmployeeVoice - Measure employee attitudes and turnover risk while increasing retention;

-- PartnerVoice - Deepen relationships and build loyalty with partners;

-- SilentWhistle - Strengthen corporate ethics, governance and compliance, mitigate risk and fulfill SOX 301 requirements;

-- ActiveSurvey - Make quick decisions with on-demand, intelligent survey tools; and

-- MysteryShopper - Collect detailed point-of-sale customer feedback.

Each of the ALS tools operates as a case management system, allowing organizations to track each question, comment or concern from submission to resolution. With the aggregated data, organizations can then create customized reports that will help them to identify areas of concern and make more informed business decisions.

About Allegiance

Allegiance, Inc. is a provider of on-demand enterprise feedback management solutions that help organizations improve customer and employee retention and loyalty, and ultimately overall profitability. The Allegiance Active Listening System (ALS) is a suite of software-as-a-service (SaaS) solutions that allows organizations to collect real-time feedback from all points of customer and employee interaction. The ALS then analyzes, categorizes and routes the information to the person responsible for providing a quick and appropriate resolution. The ALS is based upon proprietary methodology and technology developed through university-level research and consulting with leading organizations in the United States, Europe and Asia. Allegiance is located in Salt Lake City. For more information, visit

Contact Information: Company Contact: Allegiance, Inc. Thomas Oldroyd Director of Marketing (801) 617-8000 Email Contact PR Contact: Kevin Wilson (513) 898-1008 Email Contact