ISM International Details Successful Growth Strategy for Division ISM Art & Design


DUNEDIN, Fla., Sept. 4, 2007 (PRIME NEWSWIRE) -- ISM International Inc. (Pink Sheets:ISML) today announced the initial results of Phase I of the growth strategy for ISM Art & Design, a flagship entity of ISM International. Chief Executive Officer Mario Quenneville says, "The work at ISM Art & Design illustrates our application of technology to achieve success and cost efficiencies in our portfolio companies. This application at ISM Art & Design has resulted in nearly $500,000 in new business in the past 4 months at some of the highest grossing malls across Canada."



  *  Selected August 21, 2007 to decorate the Vaughan Mills shopping
     mall in Ontario, Canada.

  *  Selected July 17, 2007 to create and design the Christmas
     concept for Kildonan Place Shopping Centre in Manitoba Canada.

  *  Selected April 25, 2007 to create and design the production
     of a Christmas concept for Place Bourassa in Montreal, Canada.

About ISM Art & Design:

The ISM Art & Design division (http://www.ismdecors.com/) provides high quality, state of the art, modern innovative and futurist in-store marketing items and concepts at affordable prices. The company produces original and customized props, seasonal sets and display collections for the high end retail industry. ISM Art & Design leads the Canadian market for 2D and 3D in-store marketing and will expand to the home decor market both internationally and in the USA.

About ISM International:

ISML is a consolidation of business professionals, engineers, technologists and entrepreneurs who have formed a diversified public company designed to enhance value for shareholders through innovation and technology.

This announcement contains forward-looking statements that involve risks and uncertainty, including those relating to the Company's ability to grow its business. Actual results may differ materially from the results predicted and reported results should not be considered as an indication of future performance. The potential risks and uncertainties include, among others, the Company's limited operating history, the limited financial resources, domestic or global economic conditions -- especially those relating to China, activities of competitors and the presence of new or additional competition, and changes in Federal or State laws, restrictions and regulations on doing business in foreign countries and conditions of equity markets. More information about the potential factors that could affect the Company's business and financial results is included in the Company's filings, available via Pink Sheets.



            

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