NSR Anticipates US$9.3 Billion in Revenues From Commercial Transponder Leases by 2012
Over 900 Additional C- and Ku-Band Transponders to Be Sold in the Coming Six Years, and Ka-Band Capacity Demand to Increase Five-Fold
| Source: NSR
CAMBRIDGE, MA--(Marketwire - November 14, 2007) - NSR today released its newest market survey
and forecast report, "Global Assessment of Satellite Demand (GASD): A
Demand-Driven, Region-Specific Analysis of the Commercial Geostationary
Satellite Transponder Market for 2006-2012." This is the fourth in a series
of what has become an industry standard for the independent analysis of
drivers and restraints on the commercial satellite capacity leasing market.
NSR maintains its rigorous methodology of rebuilding each year its entire
demand forecast from the ground up for the commercial satellite market to
ensure that its transponder demand projections capture the latest trends.
More than 200 separate demand forecasts have been performed in order to
provide one of the most granular and detailed evaluations of demand for C-,
Ku- and Ka-band satellite transponder capacity for seven specific satellite
applications in twelve distinct regional markets.
Between 2006 and 2012, NSR projects that worldwide C- and Ku-band
transponder demand will increase at the average annual rate of 3.1%. Over
the last year, NSR's research indicated that DTH services saw the largest
increase in transponder demand with nearly 79 new transponders (TPEs) of
capacity put into use for expansion of existing DTH packages and for the
launch of new services. The GASD, 4th Edition study forecasts that DTH
services will have the highest rate of demand growth, with a CAGR of 6.6%,
and add the second greatest quantity of newly leased capacity demand, or
over 300 TPEs, of all commercial satellite applications in the world. "Only
video distribution for services such as free-to-air television, cable
headends, terrestrial TV channel redistribution and specialty/ethnic
bouquets will add more C- and Ku-band transponder demand globally," noted
Patrick French, Senior Analyst for NSR and author of the report. "An
average of 75 to 80 new C- and Ku-band TPEs of capacity for video
distribution services will be leased each year through 2012."
"NSR forecasts that Sub-Saharan Africa will have the fastest rate of C- and
Ku-band transponder demand growth," according to French, "while North
America, the largest commercial C- and Ku-band market, will create more new
real transponder demand between 2006 and 2012." Other regions exhibiting
strong capacity demand growth in the coming years include Western Europe
and Central & Eastern Europe along with South Asia and the Middle East &
North Africa where, in all these regions, video distribution and DTH growth
are vital.
Moving to commercial Ka-band services, French said, "NSR expects North
America to contribute the most new commercial Ka-band capacity demand as
worldwide leased Ka-band bandwidth climbs to 68.4 Gbps in 2012 up from 13.7
Gbps in 2006." NSR's best estimate is that the commercial Ka-band market
generated some US$32.9 million in revenue for the industry in 2006, and
these revenues will jump to US$369.4 million in 2012.
In the GASD, 4th Edition study, separate regional C- and Ku-band demand
forecasts were undertaken for each of the major satellite applications
investigated in the study. These applications included video distribution,
DTH, video contribution & occasional use television, telephony & carrier,
broadband, narrowband VSAT and a group of other niche satellite services.
Whenever possible, NSR made use of a bottom-up market assessment
methodology so that the root demand drivers and restraints would feed
directly into the market assessment.
Further, NSR has long recognized that the commercial satellite industry is
more a collection of regional markets than a unified global business. As
such, all assessments were built up starting on specific regional trends in
order to obtain the global overview. The regions addressed in the study
included: North America, Central America & Caribbean, South America, the
Atlantic Ocean Region, Western Europe, Central & Eastern Europe, the Middle
East & North Africa, Sub-Saharan Africa, East Asia, South Asia, Southeast
Asia, and the Pacific Ocean Region.
Beyond NSR's own analysis of the market, this study is seen as a tool to be
used by its clients in their own assessments of the commercial satellite
services. This is why NSR includes all of the study data in Excel files,
along with a point-by-point forecast methodology, which will allow the
study's users to manipulate the data to suit their own internal forecast
needs and their view on how each separate satellite application will
develop in the twelve distinct regional markets. For additional information
on this report, including a full table of contents, list of exhibits, and
executive summary, please visit www.nsr.com or call NSR at 617-576-5771.
NSR is an international market research and consulting firm specializing in
satellite and wireless technology and applications. NSR primary areas of
expertise include satellite technology, IP applications, wireless
convergence and broadcast services. With extensive expertise in all
regions and a number of broadband sectors, NSR is a leading provider of
in-depth market insight and analyses.