Valerie Jennings to Present at World's Largest Media Relations and New PR Technology Summit


SAN FRANCISCO, CA--(Marketwire - April 5, 2008) - Valerie Jennings, CEO and president of Jennings Public Relations & Advertising, Inc., will present at Bulldog Reporter's Media Relations Summit 2008 - The Power of Story: New Media, New Technologies, A New Narrative for PR hosted at the Westin St. Francis Hotel, Tuesday, April 8, 2008.

Jennings is part of a discussion that includes a roster of top PR and new media professionals including keynote speaker Duncan Wardle of Walt Disney, IBM's Mike Morgan and more than 30 journalists from The New York Times, BusinessWeek, Wired, AP, Wall Street Journal, NPR and USA Today.

Jennings said that the discussion is critical to transforming the art of online storytelling while demonstrating quantitative results for clients. "The call to action is to deploy tactics and not to get caught up in how far behind you are. Realizing that the story is not about the company but about how the company can positively offer valuable and collaborative information to their clients. This will make the difference between those who succeed and those who triumph in the new media space," said Jennings.

Jennings Public Relations & Advertising (JPRA) is among the first public relations agencies to advance the social media movement. JPRA leverages the art of storytelling and the science of generating quantitative results for their clients through the use of Web 2.0 technology, traditional public relations and dynamic Web site design.

Contact Information: Contact: Valerie Jennings 816-221-1040