Sage CRM Solutions 2010 Strategy Milestones Announced at Sage Software Insights Conference

New Front and Back-Office Integration, Mobile, and Hosted User Options Enhance the Simplicity and Flexibility of the Sage CRM Solutions Product Family


NATIONAL HARBOR, MD--(Marketwire - May 13, 2008) - Sage Insights Conference -- Sage CRM Solutions, part of the Sage Group plc, today announced initial progress of its Sage CRM Solutions 2010 strategy (CRM 2010), a comprehensive product and technology vision announced in March. The strategy guides global development of the Sage CRM Solutions product family comprised of ACT! by Sage, Sage CRM, and Sage SalesLogix. Milestones detailed at the Sage Software Insights North American business partner conference include embedded Sage CRM within the new Sage MAS 90 and 200 Extended Enterprise Suites, Sage SalesLogix Mobile v5.1, and a new partner-hosted ACT! subscription offering.

CRM 2010 recognizes distinct business needs of various CRM user types and supports them by applying open Web standards to connect front- and back-office processes, create interoperability with the Sage CRM Solutions family, and incorporate on-demand capabilities and emerging Web 2.0 technologies to enable the 'anywhere workforce.'

"Initially, our CRM 2010 strategy is focused on simplifying how users access CRM data," said Joe Bergera, executive vice president and global general manager, Sage CRM Solutions. "We're delivering on that in three important ways today. The launch of Sage Software Extended Enterprise Suites gives CRM users the connected front- and back-office resources they need to be effective in the sales process. The release of Sage SalesLogix Mobile 5.1 pushes CRM data as it is updated to users anywhere they are. And, our new partner-hosted ACT! subscription model enables companies to easily mix perpetual and subscription licenses within a single workgroup, providing easy and highly economical access to a central database."

Embedding CRM in the enterprise: Sage Extended Enterprise Suites

In a separate announcement today, Sage Software announced the Sage MAS 90 and 200 Extended Enterprise Suites which include integrated Sage CRM. The suites combine financial, operational, customer relationship and business intelligence applications to simplify and integrate business management processes and workflow across an entire company, giving users access to a complete and consistent view of the customer relationship. Sage MAS 90 and 200 Extended Enterprise Suites are offered with simple user-based pricing, a single maintenance program and common support services with one point of contact for all functionality.

Anywhere access to CRM data: Sage SalesLogix Mobile v5.1

Sage SalesLogix Mobile v5.1 provides out-of-the-box, real-time data synchronization with Sage SalesLogix and introduces a unified installation process that simplifies mobile CRM deployment by validating all necessary system components in minutes. A new administrator status dashboard provides a complete view of system settings and support services, and an RSS feed for update notifications and installation. The server edition supports keyless 60-day trialware so customers can evaluate and pilot the solution.

Simplified data access for workgroups: Partner-Hosted ACT! Subscriptions

The new partner-hosted ACT! program offers individuals and businesses subscription-based licensing of the ACT! by Sage Premium for Web product. Certified partners offer secure 24/7 access to the Web-based ACT! solution and centralized contact data. The hosted program provides organizations with price and access method flexibility, allowing mixed deployments of perpetual and subscription licensed users, as well as migration between license types, to optimize total cost of ownership and investment protection.

More detail regarding the Sage CRM Solutions 2010 strategy can be found in the corresponding white paper, available at www.sagecrmsolutions.com/2010strategy

About Sage CRM Solutions

Sage CRM Solutions is a portfolio of market-leading applications consisting of ACT! by Sage, Sage CRM, and Sage SalesLogix. Over 56,000 organizations and 3.1 million users worldwide rely on Sage CRM Solutions to develop profitable, long-term business relationships.

ACT!, the #1 selling contact and customer management solution for over 20 years, assists individuals and teams by centralizing contact and calendar information, increasing communication effectiveness, and improving individual and team productivity.

Sage CRM and Sage SalesLogix are award-winning CRM suites which address the business process needs of fast-growing organizations across Sales, Marketing, Service, and Support. Sage CRM is fully Web-based and can be deployed on-premise or on-demand. It also offers out-of-the-box integration with leading Sage ERP applications. Sage SalesLogix delivers deep, rich customization capabilities and high levels of user adoption across all deployment methods including Web, Windows, and mobile devices.

About Sage Software

Sage Software supports the needs, challenges and dreams of nearly 2.9 million small and medium-sized business customers in North America through easy-to-use, scalable and customizable software and services. Our products support accounting, operations, customer relationship management, human resources, time tracking, merchant services and the specialized needs of the construction, distribution, healthcare, manufacturing, nonprofit and real estate industries. Sage Software is a subsidiary of The Sage Group plc, a leading global supplier of business management software and services to small and medium-sized businesses. Formed in 1981, Sage was floated on the London Stock Exchange in 1989. Sage Group now has 5.7 million customers and employs over 14,800 people worldwide. For more information, please visit the web site at www.sagesoftware.com or call (866) 308-2378.

© 2008 Sage Software, Inc. All rights reserved. ACT! is the registered trademark of Sage Software, Inc. All other trademarks are the property of their respective owners.

Contact Information: Contacts: Ryan Zuk Sage Software 480-368-3818 ryan.zuk@sage.com Shana Keith Porter Novelli 404-995-4557 shana.keith@porternovelli.com