NEW YORK, June 23, 2008 (PRIME NEWSWIRE) -- Travelzoo (Nasdaq:TZOO), a global Internet media company, today announced that the Travelzoo Network(tm) now reaches over 22 million unique users each month, having already enabled over 275 travel companies to leverage a new advertising platform. Travelzoo's U.S. media properties and the Travelzoo Network now reach over 30 million travelers.
"The Travelzoo Network syndicates the latest outstanding travel deals to its more than 100 partner Web sites, helping travel advertisers to get more exposure to their offers and sell excess inventory," said Michael Stein, senior vice president and general manager, Travelzoo Network. "It also provides our partner Web sites, including AOL, FareCast and Wcities, with geo-targeted travel offers based on destination, departure city or system-wide sales. This dramatically enhances the quality of their travel content. Internet users benefit from the Travelzoo Network by being alerted of the latest travel deals in real-time."
Over the past 3 months, the Travelzoo Network and its 100-plus partner Web sites have served over one billion deal impressions to qualified Internet users.
Partner Web sites and advertisers citing success with the Travelzoo Network:
"The Travelzoo Network provides Wcities with quality travel deals and the ability to geo-target them to our users," said Fraser Campbell, chief operating officer, Wcities. "We find the deals to be highly relevant to our users who are researching destinations on our site. Besides providing great content, it's also an additional revenue component for us. We're very happy with our results since the deals have helped fulfill the needs to many of our users."
"We like using the Travelzoo Network as an extension of our buy with Travelzoo as it enables us to extend our reach to an even larger travel audience," said Tritia Cantun, online marketing manager, Air New Zealand. "Besides being cost effective, the Network is a great way to market our deals on additional Web sites. We're very happy with our ROI and the amount of clicks we receive from our deals."
In addition to the Travelzoo Network, Travelzoo reaches more than 12 million travelers each week through its Top 20 newsletter and Newsflash e-mail alerts. In total, Travelzoo's media properties and the Travelzoo Network reach over 30 million travelers.
About Travelzoo
Travelzoo is a global Internet media company. Travelzoo's media properties, which reach more than 12 million travel enthusiasts in the U.S., Australia, Canada, China, France, Germany, Hong Kong, Japan, Spain, Taiwan and the U.K., include the Travelzoo(r) Web site (www.travelzoo.com), the Top 20(r) list, the Newsflash(tm) e-mail alert service, the Travelzoo Network(tm) and SuperSearch(tm), a travel search engine. Travelzoo publishes offers from more than 900 advertisers. Travelzoo's deal experts review offers to find the best travel deals and confirm their true value. Travelzoo's global headquarters is in New York City.
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