SOYO Announces Its 32 Inch Plasma TV is Now Available Nationwide At Rex TV Stores


ONTARIO, Calif., July 30, 2008 (PRIME NEWSWIRE) -- SOYO Inc. (OTCBB:SOYO), today announced its 32 inch SOYO brand Plasma TV is now available in hundreds of stores nationwide and online, including Rex TV Stores and nine other sales outlets.

"Rex TV's national presence and excellent business execution were key reasons we decided to go with them as our initial sales outlet," said Harvey Schneider, Director of Sales for SOYO, "Our state-of-the-art 32 inch plasma TV will be a lower cost alternative to the current LCD technology and solves the problem many consumers have in finding a quality picture TV for small living spaces." SOYO currently has 10 sales outlets carrying its 32 inch Plasma TV, including an outlet in South America.

SOYO's management team believes the introduction of a lower cost, superior quality TV is particularly advantageous in the current market, where consumers are looking to buy quality products at a lower cost. SOYO demonstrated its Plasma Technology at the Consumer Electronics Association in January 2008 and received many accolades. The Company has also stated that it anticipates using this technology in future products.

The Manufacturer's Suggested Retail Price (MSRP) is $799.99 USD, however the estimated street price is around $499.99 USD. The TV includes a one-year limited warranty.

The 32 inch plasma TV features a 1,800:1 contrast ratio, one HDMI input and supports resolution of 480p and 720i. It also features two built-in speakers that deliver enhanced stereo surround sound, advanced imaging technology that includes Digital Noise Reduction, Digital Comb Filter and Blackness Enhancement Technology and 500 nits of brightness for a crisp and vibrant picture.

About REX Stores Corporation

REX Stores Corporation, headquartered in Dayton Ohio, is a specialty retailer of consumer electronic products and appliances in the United States. As of April 30, 2008, the Company operated 111 retail stores in 34 states.

About SOYO Inc.

SOYO Inc. is an innovative provider of consumer electronics and IT products such as, LCD Monitors, LCD HD Televisions, Bluetooth Devices, Portable Storage, and Home Theater Furniture products and services. Headquartered in Ontario, California, with additional sales offices in Latin America, SOYO sells its products through an extensive network of authorized retailers, distributors, resellers, system integrators, VARs, and ecommerce web sites. Products are sold under the SOYO, Dragon, Onyx, Dymond, Honeywell, Le Vello, and Prive brand names. For more information, please visit http://www.soyo.com. For information on the Honeywell Consumer Electronics product lines, please visit www.honeywellce.com.

"Safe Harbor" Statement

This release contains certain statements that may be deemed "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to certain risks and uncertainties and actual results could differ materially from those expressed in any of the forward-looking statements. The words "plan," "confident that," "believe," "scheduled," "expect," or "intend to," and similar conditional expressions, are intended to identify forward-looking statements. Although the company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Factors that could cause results to differ include, but are not limited to, the availability of components and successful production of the company's products, successful performance of internal plans, the impact of competitive services and pricing, general economic risks and uncertainties, and various other information detailed from time to time in the company's filings with the United States Securities and Exchange Commission. The company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date hereof. Please refer to the company's filings at www.sec.gov.


            

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