China Crescent Enterprises, Inc.'s Business Plan Validated by Recent Standard and Poor's Equity Research Report


DALLAS, TX--(Marketwire - September 25, 2008) - China Crescent Enterprises, Inc. (OTCBB: CCSE) today announced that the Computer Hardware Industry is proving to buck the trend in the overall marketplace for 2008. China Crescent has focused on the growing need in China for computer hardware since its inception in 2005. China, as with other emerging markets, has a ravenous appetite for hardware to build out its nationwide computer infrastructure. A recent report by Standard and Poor's indicates that while the overall market may be down, computer hardware sales have continued to grow into 2008. Hewlett Packard, a China Crescent partner, reported a twenty percent year on year growth in PC sales in their second quarter 2008 financial report. While not as impressive, their printer sales were up three percent and their storage and server sales were up five percent in the same period. Overseas sales are continuing to support the overall industry as emerging markets continue to build out their infrastructure. Domestic U.S. sales are suggested to be the result of upgrades to wireless technologies and to systems that support Microsoft and Apple's latest operating systems. Through August 15, 2008, the S&P Computer Hardware Index only fell 2.1% versus an 11.6% decline for the S&P 500 Index. This is remarkable considering the S&P Computer Hardware Index outpaced the S&P 500 in 2007 by 32.6% to only 3.5%. China Crescent's forecasted sales are right in line with the industry with a 20% to 25% increase over 2007. The company reported $40 million in sales for 2007 and expects $50 million in sales for 2008.

Micros Report Assigns Fair Value Target Price of $0.55

On Friday, Micros Report issued an update to its initial research coverage assigning a fair value target price of $0.55 for China Crescent stock. Michael Willingham, Micros Report Director of Research, initiated research coverage and published his first report on China Crescent in December 2007.

Mr. Willingham stated in his recent update, "For 2008, the Company has forecast $50 million in sales which if achieved would result in a 25% growth rate during a year where the Dow Jones Industrial Average has seen a 25% decrease from its peak."

Interested parties may contact ir@chinacrescent.com to receive a copy of the report.

Corporate E-mail Updates

To be added to China Crescent's e-mail database to receive company updates or to obtain more information on the Company, please send an e-mail to ir@chinacrescent.com or call 214-722-3065.

About China Crescent Enterprises, Inc. (www.chinacrescent.com)

China Crescent Enterprises, Inc. is a technology leader in the rapidly developing Chinese market specializing today in software engineering, high quality software development and digital multimedia outsourcing services delivered to customers globally. At the same time, the firm is a systems integrator and value added reseller of major global hardware brands in the Chinese domestic market.

Headquartered in Dallas with operations in Shanghai and Beijing, China Crescent bridges the gap between Western and Eastern business cultures to assist western clients in realizing the advantages of the high quality, low cost technology products and services available from China. China Crescent also assists Western clients in localizing products and services to realize the tremendous growth potential available by expanding into the Chinese Market.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause China Crescent's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact Information: Contact: China Crescent Enterprises, Inc. Investor Relations 214-722-3065 ir@chinacrescent.com http://www.chinacrescent.com