Cheil USA Announces Timothy Bruns as Executive Creative Director

RIDGEFIELD PARK, NJ--(Marketwire - February 3, 2009) - Cheil USA Inc., the North American Regional Headquarters of Cheil Worldwide, today announced the appointment of Timothy Bruns as Executive Creative Director. He will oversee all North American creative efforts, which includes the United States, Canada and Mexico.

With over 20 years of creative experience, Bruns has held senior creative positions at TBWA\Chiat\Day, Atmosphere BBDO and Avenue A | Razorfish. Most recently, Bruns was with Draftfcb as EVP, Executive Creative Director, overseeing the creative development and spearheading the digital discipline for all accounts, including CA, Hampton Inn, HP, Jamaica Tourism, MetLife, Motorola, and Reliant.

Michael Kim, President of Cheil USA, said, "North America is an important market in Cheil's expansion strategy, and Timothy will be pivotal in leading our creative initiatives here on all fronts. His expertise in both digital and traditional marketing will be an enormous addition to our creative team and will help to catapult our efforts to provide fully integrated solutions to our clients. At the same time," he added, "you can anticipate seeing more exciting and bold moves by Cheil in 2009."

Jennifer Friedberg, who joined Cheil USA as General Manager in September 2008, said, "This is an exciting time for Cheil. Timothy has impressed us with his tremendous energy, creativity and prowess in leading diverse teams to drive exceptional results across disciplines. His vision will be a great asset to our team and expand our capabilities for our clients. I look forward to working with Timothy to continue actively building the Cheil team."

Late last year Cheil Worldwide announced a strategic partnership with London-based Beattie McGuinness Bungay (BMB). The partnership enables both companies to serve a wide range of new clients on a global basis. BMB will develop a 'micro-network' over the coming few years with the first international office being launched in New York in 2009.

About Cheil USA

Established in 1992, Cheil USA Inc., is the North American Regional Headquarters of Cheil Worldwide -- the 16th largest advertising agency in the world and headquartered in Seoul, South Korea. Based in Ridgefield Park, New Jersey, Cheil USA has locations in Dallas, Texas; Toronto, Canada; and Mexico City, Mexico. Through Passion for Ideas and Idea Engineering, Cheil Worldwide is a full-service communications agency specializing in advertising, interactive, promotions, media, and event marketing.

For additional information, please contact KC Choi at kyungc@ccaworld.com or (201) 229-4791.

Contact Information: MEDIA CONTACT Rosalia Scampoli 212-537-5177, Ext 7