Wow Green International to Unveil "Green Your Home" Products and Network Marketing Opportunities at February 15 Pre-Launch Event in Dearborn

DETROIT, MI--(Marketwire - February 9, 2009) - A countdown clock is ticking away the seconds on the web site www.wowgreen.net until Sunday, February 15, 2009, when Wow Green International, LLC will officially introduce its new Michigan-based venture at a special "Pre-Launch" event at the Ford Community and Performing Arts Center in Dearborn, Michigan.

Wow Green International's executive team, led by Founder, Chairman and CEO Allie T. Mallad, will introduce the company's vision and mission to "free the world of toxic chemicals, one household at a time" at a special dinner and launch celebration, which is drawing hundreds of enthusiastic consumers and distributors from throughout Michigan and across the country.

"We have positioned ourselves to be on the leading edge of today's green revolution," said Mallad, a former Entrepreneur of the Year award winner who made his name as the world's largest Little Caesars' franchisee with more than 2,000 employees, and is past owner of 10 national franchises.

Wow Green International's headquarters are located at 1000 Town Center in Southfield, and the company is expected to grow from 20 employees at launch date, to approximately 200 by the end of 2009.

The company's safe, green household products are being produced, packaged and distributed from Wow Green International's manufacturing facility in Portage, Indiana, where another 75 to 100 people are employed.

Joining Mallad's executive team are Chief Operating Officer Rick Birndorf who has more than 30 years' experience in improving and streamlining operations and processes for multi-million dollar companies including Little Caesars Pizza, Blue Line Food Equipment and Graphics, and The Food Source; Chief Financial Officer David Deal, formerly CFO and president of Little Caesar Enterprises; and Senior Executive Vice President of Operations Owen Stern, who has worked in international operations for a variety of U.S. companies including The Coffee Beanery and was franchisor of the 75-store chain My Favorite Muffin.

"After people try our products, which are made with a proprietary blend of enzymes for optimum cleaning, they will not want to go back to using typical off-the-shelf brands full of chemicals and potential toxins," said Mallad. "Our goal is to educate consumers and make a difference in the worldwide community."

Mallad has spent the last several months traveling throughout the U.S. and internationally in preparation for launching Wow Green International. When people learn about the company's totally safe, green household products and the opportunity to educate others, Mallad explains that their reaction is always "Wow!" to which he quickly adds "Green."

Attendees to the Pre-Launch celebration will receive a company overview, product information, network marketing details and participation in the final countdown to view the company's full web site.

For more information and to register online for the Pre-Launch event at the Ford Community & Performing Arts Center, visit www.wowgreen.net. A dinner reception will begin at 5 p.m. followed by the launch celebration from 7:30 to 9 p.m. in the Center's 1200-seat auditorium. There is a cost of $50 to attend the dinner and launch celebration or $25 to attend the launch celebration only.

Contact Information: Media Contacts Rick Birndorf Chief Operating Officer Wow Green International, LLC 248-459-9621 Margaret Blohm, APR Margaux & Associates, LLC 313-406-3467 office 313-377-0735 cell