Marketbright and Google Host Free Webinar on Google Adwords 101: Jump Start Your B2B Pay-Per-Click Campaigns


SAN BRUNO, CA--(Marketwire - March 10, 2009) -


WHAT: Marketbright, a leading on-demand marketing automation platform, will co-host a free Webinar with Google (NASDAQ: GOOG) on best practices for utilizing Google Adwords to optimize B2B pay-per-click campaigns.

Erik Bower, President, Marketbright and Janelle Kitayama-Ramirez, Sr. Marketing Specialist, Google, will discuss how to get a successful pay-per-click campaign (PPC) up and running and avoid the confusions often posed by PPC ads.

Attendees of Google Adwords 101 will learn:

--  Tips and tricks from Google on optimizing Adwords campaigns
--  Tips and tricks on landing page optimization and lead nurture
    strategies to maximize PPC campaigns
--  How to increase campaign performance by 300-400%
    

Attendees who are already running PPC campaigns will be eligible for a free PPC Health Check Up from Marketbright experts who will help assess areas for improvement. Attendees who are new to PPC campaigns will be able to sign up for the Marketbright and Google Jump Start Program, which is a fixed price consulting package that includes everything necessary to get PPC campaigns live in under 30 days.

WHEN: Tuesday, March 24, 2009, at 11:00 AM (PT)

WHERE: To register for the Webinar click here

About Marketbright

Marketbright delivers the leading software-as-a-service marketing automation solution, enabling more than 10,000 users at companies such as Varonis, Serena Software, SAP Business Objects and Genesys to make contact, manage leads and convert prospects to customers. Marketbright's full suite of integrated applications includes campaign management, email marketing, event management, landing page creation, lead scoring, lead nurturing and membership management. The company is privately held and headquartered in San Bruno, Calif., and can be reached at http://www.marketbright.com

Contact Information: Contact Information: Rachel Levine or Jason Mandell LaunchSquad 415.625.8555 Marketbright(at)launchsquad(dot)com