Moen Launches E-commerce URL -

Offers Consumers an Easy Solution to Select and Purchase Mirror Frames

NORTH OLMSTED, OH--(Marketwire - April 6, 2009) - As simple as Mirrorscapes™ Mirror Frames are to install in the bathroom, they are now as easy to purchase online from Moen at

Mirrorscapes is a unique line of mirror frames that turns any ordinary wall-mounted, plate-glass mirror into an extraordinary focal point. Removing plate-glass mirrors can be a challenging and costly project. With Mirrorscapes, consumers don't have to remove the plate glass; simply apply the mirror frame on top of it. The Mirrorscapes collection includes five different styles of frames available in a wide variety of metallic and wood finishes, allowing homeowners to express their personal sense of style in the bathroom.

Mirrorscapes proprietary installation system makes transforming a plate-glass mirror quick, easy and secure. Installation templates perfectly position the mounting brackets, ensuring proper alignment of the frame straights and decorative corners. No angled miter cuts are necessary. Within minutes anyone can achieve the appearance of a custom-made frame.

"Mirrorscapes Mirror Frames can transform that dull mirror into the very focal point of the room within minutes," said Tim Bitterman, group marketing manager, Moen Accessories. "And now, purchasing Mirrorscapes Mirror Frames can be equally as easy!"

Selecting and purchasing Mirrorscapes is a simple three-step process:

1.   Visit
2.   Choose a style and finish
3.   Enter the dimensions of your current plate-glass mirror

From there, the Web site configures the necessary components for the mirror-framing project and adds the complete "kit" into the shopping cart for checkout.

"There's no need for the consumer to determine which pieces and parts they'll need for their specific mirror dimensions," said Bitterman. "We've simplified the entire project -- from start to finish -- so anyone can update their bath in minutes."

For more information or to purchase, visit or call 800-BUY-MOEN.

Moen offers a diverse selection of thoughtfully designed, on-trend kitchen faucets, bathroom faucets, showerheads, bath accessories and stainless steel sinks for residential and commercial applications. As the #1 faucet brand in North America, customers have come to rely on Moen to deliver dependable products and service. Moen is part of Fortune Brands, Inc. (NYSE: FO) (, a leading consumer brands company.

Contact Information: Contact: Laurie Birko Marketing & Communications Manager Creative Specialties International (800) 321-8809, Ext. 2342 Kristi Stolarski or Alissa Kiktavy Falls Communications (216) 696-0229 or