New Research on Assessments in Talent Management

Use Yields Big Strategic Advantage in Both Pre- and Post-Hire

BOSTON, MA--(Marketwire - April 7, 2009) - In the new report, "Assessments in Talent Management: Strategies to Improve Pre- and Post-hire Performance," Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), found that 61% of all organizations currently use form assessments in their talent management initiatives, with another 16% planning adoption in 2009. Obtain a complimentary copy of the report at

Aberdeen's research revealed that while nearly 9 in 10 organizations use assessments for screening and/or selecting candidates, a critical differentiation is the use of assessments in post-hire applications. This research report is a compilation of surveys and interviews from approximately 400 executives collected in February and March 2009. The study highlights how leading organizations use assessments to recruit, develop and retain top talent.

"Leading organizations consider assessments more critical in the post-hire stage than do their counterparts -- especially for employee development and making promotion decisions," said Jayson Saba, Senior Research Associate for Human Capital Management at Aberdeen and co-author of the study. "This makes sense as our research shows that 2009 will see continuing emphasis on employee engagement and aligning talent with business goals."

The analysis showed that while leading organizations pertaining to the use of assessments in talent management have achieved superior year-over-year performance gains, it also shows that, on average, all organizations that use assessments in talent management achieved average performance gains in quality of hire, employee performance, productivity, and retention. "Despite massive layoffs over the past few months, a large skills gap still persists across the US and around the world," said Kevin Martin, Vice President and Group Director, Aberdeen. "Couple this skills gap with an increasingly competitive and global business environment, the importance and challenge for organizations to find and keep the talent that's best for their respective companies becomes magnified greatly. Our research shows that the use of assessments in talent management can help organizations target their efforts with more accuracy and efficiency."

Aberdeen's research also revealed that, in addition to their sophistication in using assessments, leading organizations differ from all other organizations in organizational, process and knowledge management capabilities:

* Secure support and buy-in from senior leadership, hiring managers, and supervisors

* Standardize an employee performance management process

* Review the performance of assessment initiatives at least annually

This report also highlights how leading organizations use assessments to identify competency gaps for recruiting, development and promotion. It outlines recommendations for all organizations on how to implement and improve their assessment initiatives by selecting quality talent and developing workforce competencies.

A complimentary copy of this report is made available due in part by the following underwriters: First Advantage, SilkRoad technology, inc., SumTotal Systems, Taleo, and Vangent.

For additional access to complimentary Human Capital Research, visit

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748.

© 2009 Aberdeen Group, Inc., a Harte-Hanks Company
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Contact Information: Media Contact: Jayson Saba Aberdeen Harte-Hanks (617) 854-5224