EcoDog to Preview Money-Saving FIDO Home Energy Watchdog at San Diego Earth Fair

Local Clean-Tech Startup to Offer Earth Fair Discounts and Drawing for Free System


SAN DIEGO, CA--(Marketwire - April 16, 2009) - EcoDog, Inc. (http://www.ecodoginc.com), an innovator in home energy efficiency and monitoring, will preview their new FIDO Home Energy Watchdog system at San Diego's Earth Fair in Balboa Park on April 19. Slated for launch this summer, the FIDO system is designed to give homeowners a comprehensive, room-by-room graphic overview of their energy use complete with real-time rate information and personalized saving tips based on individual usage patterns. Typical FIDO users can expect to save 15 to 20 percent on their home electric bills, but the system can also be used to identify "energy hogs" in the home that may enable significantly greater savings.

The brainchild of the firm's founder, energy entrepreneur Ron Pitt, EcoDog's FIDO Home Energy Watchdog system consists of an easy-to-use software package along with hardware interface modules for the breaker panel and computer. "Until now, homeowners have really been left in the dark about where their electricity is consumed," explained Pitt. "We get bills that show our total use with monthly variations, but we have no way of identifying the most demanding users, malfunctioning appliances or other big contributors to ever-increasing electric bills. Our system allows users to see exactly how their power is consumed on an hourly, daily or monthly basis, and makes plain English recommendations about how to maximize savings."

The staff from the north county firm will be on hand to demonstrate the system's features in Booth #1036 at Earth Fair where they will be offering a $500 product discount for customers who place a refundable deposit this weekend. In addition, visitors who are homeowners and San Diego Gas & Electric customers will be eligible to enter a drawing for a free system.

EcoDog, Inc. is committed to designing, building and making available the tools necessary to easily and affordably take control of energy consumption to reduce homeowner's expenses while lowering demand for electricity.

Contact Information: Corporate Contact: Susan Connell VP Marketing EcoDog, Inc. 760-842-5941 susan@EcoDogInc.com Media Contact: PJ Jennings Jennings & Associates Communications, Inc. 760-471-7376 pj@jandacommunications.com www.jandacommunications.com