BOSTON, MA--(Marketwire - May 5, 2009) - IT and business management are increasingly
expressing alarm at rising costs associated with Business Intelligence (BI)
implementations. The fear of hidden costs has kept many companies from
making an investment (over 30% of respondents have not increased their BI
spend in the past 24 months), and many adopters have found that the costs
related to on-going support and maintenance of an ever-changing set of
analytical and reporting requirements inhibits user penetration and the
ability to manage the total cost of ownership (TCO). The latest research
report, "
Managing the TCO of Business
Intelligence," announced by
Aberdeen
Group, a Harte-Hanks Company (
NYSE:
HHS), found that the top pressure
driving companies to investigate TCO management capabilities is the need to
improve the ease of use of BI for non-technical users.
The research report delivers 28 pages of hard-hitting facts based on
responses from over 190 companies, and investigates the steps that top
performing companies are taking.
The report reveals the performance around BI implementations that leading
companies -- those achieving the top 20% of aggregate performance -- have
been able to achieve through their management of TCO:
* Implementing BI to their enterprise while requiring 28% fewer FTEs to
support their deployments
* Experiencing on-budget completion of BI projects at 5 times the rate of
Industry Average companies
* Decreasing the cost-per-user of their BI applications by more than four
times the rate of Industry Average companies
* Completing BI projects in just 14 days, almost three times faster than
Industry Average companies and over ten times faster than Laggards
* Affect a change or modification to an existing BI report or analytic view
5 times faster than Industry Average companies, and over 12 times faster
than Laggards
"Despite requiring fewer full-time equivalent employees (FTEs) to support
BI deployments, the leaders are capable of completing BI projects, from
start to finish, both on-budget and within expected time frames," says
David Hatch, VP and Group Director, Aberdeen. "Additionally, they are
delivering BI capabilities to more enterprise users than their
counterparts. This report dives deep into the specific actions and
capabilities that leading companies are taking to achieve this result."
A complimentary copy of this report is made available due in part to the
following underwriters: BIRST, Dimensional Insight, LogiXML, and Talend. To
obtain a complimentary copy of the report, visit:
http://www.aberdeen.com/link/sponsor.asp?cid=5863.
For complimentary access to
Information Technology Research, including Business
Intelligence, please visit
http://research.aberdeen.com/index.php/-information-technology.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers
demonstrable results. Having queried more than 30,000 companies in the
past two years, Aberdeen is positioned to educate users to action: driving
market awareness, creating demand, enabling sales, and delivering
meaningful return-on-investment analysis. As the trusted advisor to the
global technology markets, corporations turn to Aberdeen™ for insights that
drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
Aberdeen or call (617) 723-7890, or to
learn more about
Harte-Hanks,
call (800) 456-9748.
© 2009 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897
www.aberdeen.com
Contact Information: Media Contact:
David Hatch
Aberdeen Harte-Hanks
(617) 854-5329
david.hatch@aberdeen.com