PHOENIX, June 23, 2009 (GLOBE NEWSWIRE) -- The Inventure Group, Inc. (Nasdaq:SNAK) a leading specialty snack food manufacturing company, has retained Lambert, Edwards & Associates (LE&A) to provide investor and public relations services for the company and its expanding portfolio of Healthy/Natural and Specialty snack food brands.
"We are currently in a growth phase focused on adding new brands, introducing new products and expanding distribution, all aimed at increasing shareholder value. Our goals are two-fold: to increase brand awareness among consumers and improve communications with our shareholders and potential investors to effectively convey who we are and where we're going," said Steve Weinberger, Chief Financial Officer of Inventure Group. "We selected LE&A as our partner because we believe they can help us achieve both goals. They bring a proven track record of success in investor relations and clearly understand consumer PR."
LE&A ranks among the nation's top 100 PR firms and top 25 IR firms and serves a diverse client base that includes small and mid-cap public companies, as well as top consumer food and retail brands in more than 20 states and five countries.
"The Boulder Canyon, Rader Farms and other Inventure Group brands have grown to become category leaders through innovative products and loyal consumers, and yet there is clear opportunity for expanded awareness through PR to introduce more people to their broad range of snacks and frozen fruit products," said Jeff Lambert, president and managing partner of LE&A. "Likewise, the Company's investment brand as a publicly traded company is not as widely recognized as it could be considering their impressive growth and financial performance, and we look forward to introducing their story to investors."
About The Inventure Group, Inc.
With manufacturing facilities in Arizona, Indiana and Washington, The Inventure Group is a marketer and manufacturer of Intensely Different(tm) specialty brands in indulgent and better-for-you food categories under a variety of Company owned or licensed brand names, including T.G.I. Friday's(r), BURGER KING(tm), Rader Farms(r), Boulder Canyon(tm) Natural Foods, Poore Brothers(r), Tato Skins(r) and Bob's Texas Style(r). For further information about The Inventure Group or this release, please contact Steve Weinberger, Chief Financial Officer, at (623) 932-6200, or logon to http://www.inventuregroup.net.
The Inventure Group, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=3283
About Lambert, Edwards & Associates
Lambert, Edwards & Associates (www.lambert-edwards.com) is one of the Midwest's leading public relations and investor relations firms, serving more than 80 clients in 20 states. LE&A works extensively with middle-market companies and national brands in three primary practice areas: Consumer, Financial Communications, and Health Care & Emerging Technology. LE&A has posted ten consecutive years of growth and earned national recognition from its peers, including three Silver Anvil awards -- the profession's highest honor -- in the last three years. For further information about Lambert, Edwards & Associates, please contact Jeff Lambert at (616) 233-0500, or logon to http://www.lambert-edwards.com.
Statements contained in this press release that are not historical facts are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Because such statements include risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that may cause actual results to differ from the forward-looking statements contained in this press release and that may affect the Company's prospects in general include, but are not limited to, the potential need for additional financing, acquisition-related risks, significant competition, customer acceptance of new products, dependence upon major customers, dependence upon existing and future license agreements, general risks related to the food products industry, deteriorating economic conditions, and such other factors as are described in the Company's filings with the Securities and Exchange Commission.