Leading European Reverse Auction Site bidsbull.us Has Launched in North America

Economy Has Popularized the Shopping and Entertainment Experience

BOSTON, MA--(Marketwire - July 9, 2009) - Leading reverse auction site bidsbull.us has launched in North America. The popular European site has helped define a new category of shopping and entertainment made popular by users purchasing items for the lowest unique bid. The site has seen brand name items purchased for over 90% less than the suggested retail price including a Prada wallet valued at $199.50 for $0.10 and a Samsung Digital Camcorder valued at $399.00 for $0.39.

"Our reverse auction has become more popular as the economic conditions have forced consumers to spend less and save more of their income," said Kevin Murphy, managing director, MD International Americas. "That has resulted in a significant increase in the number of people looking for shopping bargains while being entertained. It's a way to indulge without spending a lot." After just several months bidsbull has received nearly 10,000,000 bids from bargain hunters across Europe and expects a similar response in the North American market as well.

Each bull (bid) costs approximately $0.75 with free bulls awarded with purchase packages of 30, 60, 125 and 250 bulls. For the site's launch in North America some new exciting prizes are available for auction; users can win prizes from a Smart Car with a value of over $14,000 to a Panasonic 50'' plasma HD TV with a value of $1,399. There will be multiple prizes on auction at all times. Each auction has a set start and end time making it convenient and fun for bidders.

Everyone who opens a free account on bidsbull.us automatically receives three free bulls and could win the Smart Car or any of the other auction prizes! The website has a "refer a friend" promotion where people can earn 5 additional bulls when their friend purchases a package of bulls.

For more information contact Lisa Murphy at Devine & Pearson 617-729-3157 or visit the new site http://bidsbull.us/.

Contact Information: Contact: Lisa Murphy Devine & Pearson 617-729-3157 http://bidsbull.us/