Zippi Continues Reducing Costs by Test Marketing Channels and Updating Products for Electronic Distribution and Fulfillment


SAN JOSE, Calif., Sept. 2, 2009 (GLOBE NEWSWIRE) -- Zippi Networks Inc., (Pink Sheets:ZIPN) a leading provider of mobile, web-based, and telecommunications based commerce applications that enable Americans to recycle their "Clutter into Cash," today announced its continued efforts in testing marketing campaigns and sales strategies, while upgrading and re-tooling to enable electronic distribution of its products and services, which has now been completed.

Zippi has been promoting and selling its products and services in the marketplace for over two (2) years now, utilizing a variety of marketing strategies combined with various forms of media to measure response rates. The company has made certain internal changes and shifts in its expenses to further reduce outstanding debt and more efficiently run its operations while marketing to its target audience. By better defining product and service functionality, automating processes, and re-tooling products that were being traditionally fulfilled Zippi has significantly reduced product and shipping costs when completing sales. Additionally the company will seek a new facility with lower monthly lease obligations as its current lease expires in October of 2009.

Robert A. Rositano Jr., CEO Zippi Networks, Inc., stated, "Streamlining our efforts across the board allows us to better service debt holders and vendors that have shown tremendous patience with Zippi as we have held on tight through some very tough market conditions. These efforts have also allowed us to better target the two types of customers Zippi is seeking, at a much lower cost per acquisition or (CPA) as we know internally and our shareholders know from following the company this has not been an overnight task. Although I had hoped we could complete these changes more quickly I am very happy with the results, adding partners that will market the Zippi products and services becomes the next key ingredient to a successful offering and re-launch of our products and services."

About the Company:

Zippi(tm) Networks, Inc. (Pink Sheets:ZIPN), headquartered in San Jose, Calif., and Founded in 2006 is a leading provider of mobile, web-based, and telecommunications based commerce applications. Assisting in the creation of jobs and enabling Americans to recycle their "Clutter into Cash". This revolutionary business process has three U.S. Patents Pending and promises to engage consumers with the ease of a toll free Hotline that takes the guess work out of pricing and selling items online. Zippi allows consumers of all ages to "Free Themselves" with advanced mobile technology that allows everyone an easy hassle free way of turning clutter into cash, recycling, and earning an income with the Zippi Network. The "Zippi Cash" mobile iPhone application is the first in a consumer line of products that provides appraisal information to an item owner prior to listing. Zippi Cash will also connect directly to the seller network to handle the entire transaction for those who wish to cash in without the hassle of actually listing and selling themselves. Future versions of Zippi's mobile commerce applications will allow the user to list items themselves as they choose and build income for a complete home based business in the palm of their hand.

Safe Harbor Statement

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and within the meaning of the Private Securities Litigation Reform Act of 1995. Actual results could differ materially from those projected in the forward-looking statements as results of various factors including the ability of the company to successfully commercialize its new technologies and service offerings. The company undertakes no obligation to publicly release the result of any revisions to these forward-looking statements, which may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

Zippi is a trademark of Zippi Networks, Inc. All other trademarks or registered trademarks are the property of their respective owners.



            

Contact Data