BOSTON, MA--(Marketwire - September 4, 2009) -
Aberdeen
Group, a Harte-Hanks Company (
NYSE:
HHS), announces the final speaker
lineup for the 2009 Aberdeen CMO Summit. This year's speakers hail from
some of the largest and most preeminent companies in the world, across
multiple industries, including retail, financial services, insurance,
technology and consumer goods. Add to the mix of outstanding speakers one
of sports' top marketing executives who is responsible for overseeing all
San Francisco 49ers' marketing efforts, including branding, advertising,
fan development, events and game day entertainment, and this year's CMO
Summit is sure to score big points with the audience of senior-level
marketing practitioners.
Confirmed presenters include:
San Francisco 49ers: Michael Williams, Vice President, Marketing
eBay: Mike Linton, Former CMO of eBay and Best Buy, Columnist for Forbes
Magazine
Cisco Systems: Ken Wirt, Vice President, Consumer Marketing
Best Buy: Matt Smith, Vice President, Marketing Services
Burt's Bees: Mike Indursky, CMO
Intuit: Scott Wilder, General Manager, Small Business Online Communities
Aon Corporation: David Cliche, Vice President, Global Interactive Marketing
Wells Fargo: Sylvia Reynolds, CMO
Match.com: Deepak Thomas, Head of Mobile Products
Symantec: Diane Beaudet, Senior Director, User Engagement, Consumer
Business
Levi Strauss & Company: Megan O'Connor, Head of Digital Marketing
PetSmart: Erica Thompson, Vice President, Marketing
The CMO Summit is an annual two-day executive conference that brings
together marketing leaders from around the globe to share insights, discuss
strategies and engage with peers on the key challenges facing marketing
organizations today.
"The CMO Summit showcases top executives who are deploying cutting edge
technologies along with emerging strategies, business processes and
performance metrics to not only increase revenues and cut costs in the near
term, but also enhance their customer relationships on an ongoing basis,"
explains Jeff Zabin, Aberdeen Research Fellow and Summit host.
Supporting sponsors and partners include 5th Finger, Converseon, Enquisite,
Harte-Hanks, Saepio, Zuberance, Fun & Joy at Work, the San Francisco
Chapter of the American Marketing Association and the Taproot Foundation.
For more information on the event or to register to attend, please visit
http://summits.aberdeen.com/index.php/Chief-Marketing-Officer-Summit/2009-cmo-summit-overview.html.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers
demonstrable results. Having queried more than 30,000 companies in the
past two years, Aberdeen is positioned to educate users to action: driving
market awareness, creating demand, enabling sales, and delivering
meaningful return-on-investment analysis. As the trusted advisor to the
global technology markets, corporations turn to Aberdeen for insights that
drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
Aberdeen or call (617) 854-5200, or to
learn more about
Harte-Hanks,
call (800) 456-9748.
© 2009 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897
www.aberdeen.com
Contact Information: Media Contact:
Jeff Zabin
Aberdeen
847-328-4795
Jeff.zabin@aberdeen.com