Contact Information: Max Rosen Indigo Productions http://indigoprod.com max@indigoprod.com 145 West 58th Street New York, NY 10019 Tel: 212-765-5224 Cherryone Web Design 312-274-0700 http://Cherryoneweb.com 223 W. Erie, Suite 4E Chicago, IL 60654
Indigo Productions, an NYC Corporate Video Production Company, Creates a Viral Video Seen by Over 10 Million People Worldwide
| Source: Indigo Productions
NEW YORK, NY--(Marketwire - September 21, 2009) - A video titled "JK Divorce Entrance
Dance," which spoofs the popular "JK Wedding Entrance
Dance" video, was created by Indigo Productions, an NYC
Corporate Video Production Company.
Indigo made the video as a result of a friendly bet with a corporate client
who wanted proof that Indigo could create a viral video
that would get millions of views.
The Indigo team decided to parody the JK Wedding video, a "user generated"
viral video sensation which featured a real wedding party dancing down a
church aisle, busting their moves to the tune of Chris Brown's pop song
"Forever."
Max Rosen, the president of the company, and the Indigo team pulled the
entire project together in just 48 hours. They worked with a choreographer
from the Conan O'Brien show, a group of top Broadway dancers and acrobats,
students from Indigo's Viral Video
Workshop, and Internet marketing consultants from Cherryone, a Chicago web design company. They
filmed the video in the Supreme Court in NYC in under an hour, and later
that same night the video was ready to go live on YouTube.
JK Divorce Dance received tens of thousands of YouTube views the very first
day, and was quickly re-posted on websites around the globe. Within the
first week the view count crossed 1 million, and it quickly became the #1
viewed video in Asia. To date, the video has received over 2 million views
on YouTube, 2 million on Yahoo, and millions more on CollegeHumor, Break
and AOL. With additional millions from major websites in Canada, Britain,
Denmark, Germany, Poland, Japan, China, and India, Indigo's JK Divorce
Dance is well over 10 million views and counting.
The spoof also received an enormous amount of media coverage including
prime time TV stories on CNN, NBC and MSNBC, as well as articles on Yahoo,
and AOL, and in the Chicago Tribune and Forbes.
You can learn more by reading Indigo's article JK Divorce Entrance Dance: The
Making of a Viral Hit and watching exclusive behind-the-scenes footage
on YouTube. More videos available at Indigo's YouTube
channel. http://www.youtube.com/user/NYVideoProduction
Indigo Productions is a New York City
video production company specializing in corporate
video production and viral video production.
Indigo's Internet marketing and viral
video marketing is provided by Cherryone Web Design.