China Crescent Enterprises, Inc. to Review $0.30 Suggested Fair Value Target PPS in Exclusive Webcast Following Successful Outsourcing Summit in Shanghai

DALLAS, TX--(Marketwire - October 13, 2009) - China Crescent Enterprises, Inc. (OTCBB: CCTR) has scheduled an exclusive, on-demand Webcast for release this Thursday, October 15th to report on the senior management outsourcing summit in Shanghai that is currently underway. The Webcast is anticipated to include a review of outsourcing contract opportunities that may bring the Company's outsourcing sales to as high as $60 million for 2009 and a review of the Company's previously announced $0.30 suggested fair value target price per share. Earlier today, China Crescent announced, that as part of the meetings scheduled this week, the Company has met with a pending new outsourcing client in Dalian, China to discuss terms for an anticipated $15 million contract to provide back office and strategic technology services. Also, this week, the Company reviewed its first major outsourcing agreement signed earlier this year worth $30 million over three years. The Company has received high marks from the client and news that the total revenue value could exceed the originally anticipated $30 million. The client's business has been enhanced as a result of the project, and consequently, the services required from China Crescent could expand as early as next year. Initial estimates suggest the total contract value could increase to as high as $50 million over three years.

A link to the Webcast is scheduled to be available on the Company's website www.chinacrescent.com upon release.

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About China Crescent Enterprises, Inc. (www.chinacrescent.com)

China Crescent Enterprises, Inc. reported over $40 million in profitable revenue in 2008. The Company is a technology leader in the rapidly developing Chinese market specializing today in software engineering, high quality software development and digital multimedia outsourcing services delivered to customers globally. At the same time, the firm is a systems integrator and value added reseller of major global hardware brands in the Chinese domestic market.

Headquartered in Dallas with operations in Shanghai and Beijing, China Crescent bridges the gap between Western and Eastern business cultures to assist Western clients in realizing the advantages of the high quality, low cost technology products and services available from China. China Crescent also assists Western clients in localizing products and services to realize the tremendous growth potential available by expanding into the Chinese Market.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause China Crescent's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact Information: Contact: China Crescent Enterprises, Inc. ir@chinacrescent.com 214-722-3060