ThermaFreeze Further Expands Retail Distribution

ThermaFreeze Begins Product Shipments to Additional Major Retailers Positioning for the Spring and Summer Sales Seasons


MOBILE, Ala., March 18, 2010 (GLOBE NEWSWIRE) -- ThermaFreeze Products Corporation (Pink Sheets:TZPC), the maker of patented, innovative refrigerant products designed for use in the commercial shipment of perishables and for use as a consumer compress and chiller product, today announced the significant expansion of its retail distribution reach with the signing of several additional major retailers nationwide who have begun receiving shipments of the Company's ThermaFreeze product line.

Specifically, the Company has added two new sizable retailers, including the Piggly Wiggly chain of grocery stores with over 750 stores servicing communities in 18 states throughout the Southern and Midwestern regions of the United States, and the large Hy-Vee supermarket chain with over 220 retail stores in the Midwest. Both new distributors and store partners are currently accepting product from ThermaFreeze to stock store shelves as the industry enters the important spring and summer outdoor activity and picnic product season.

"It's a very exciting time for all of us at ThermaFreeze as we watch the retail outreach of our product line expand and continue to develop strong customer momentum and visibility. The value proposition for our retail customers is meaningful. ThermaFreeze is easy to ship to stores, displays well on shelves and end caps, offers attractive margins and, most importantly, delivers strong levels of satisfaction to customers who purchase our product," said Rich Bolton, Chairman of ThermaFreeze Products Corporation. 

"We are clearly moving out of the development company stage and into actual revenue production, thereby achieving an important milestone," added Bolton. "Going forward, we will continue to target retail buyers in order to further enhance our retail penetration nationwide."

About ThermaFreeze Products Corporation

ThermaFreeze™ Products Corporation manufactures and markets a patented, innovative refrigerant product designed for use in the commercial shipment of perishables and for use as a consumer compress and chiller product. ThermaFreeze™ refrigerant is flat, lightweight and flexible even when frozen, making it more convenient and cost-effective than ice, gel packs, ice bricks and dry ice. 

Safe Harbor for Forward-Looking Statements

Statements made in this release with the respect to the Company's current plans, estimates, strategies and beliefs and other statements that are not historical are forward-looking statements. Forward-looking statements include, but are not limited to, those statements using words such as "believe," "expect" and "plans" and words of similar meaning in connection with a discussion of future operations, financial performance, events or conditions. Statements are based on management's assumptions and beliefs in light of the currently available information. The Company cautions that a number of important risks and uncertainties could cause actual results to materially differ from those discussed in the forward-looking statements, and therefore, undue reliance should not be placed on them.



            

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