Social Media Marketing Doubles Enrollment at Montessori School

KANSAS CITY, MO--(Marketwire - October 22, 2010) -  Smithville Montessori Academy (SMA) retained Jennings Social Media Marketing six months ago to revamp its branding. The preliminary social media and search engine optimization (SEO) work doubled SMA's enrollment.

Robin Hilmes, director of operations at SMA, said that after 90 days she began to see drastic results. "Jennings Social Media Marketing made our website attractive to the right audience. Also, SMA was featured on websites that appealed to its target audience such as SMA started getting phone calls and e-mails from people who wanted to know what our product was. Thanks to the increase in website traffic and media coverage, SMA doubled its enrollment," said Hilmes.

Additionally, Hilmes said that all of the services provided by Jennings Social Media Marketing continue to be extremely effective. "Jennings Social Media Marketing hosts the SMA website, manages the blog, Facebook, Twitter and the e-newsletter. These tools are very beneficial to our organization. Now, parents can experience SMA on a variety of levels. They can interact with SMA through all of the social media outlets. Social media just makes it easier for parents to be heavily involved," said Hilmes.

Jennings Social Media Marketing is a full service company that utilizes the art of online storytelling with the science of measuring quantifiable results. Jennings creates comprehensive social media marketing and web advertising strategies from website design and development to viral videos. The company represents publicly traded to medium-sized businesses across the U.S. and overseas including technology, sports, sustainability, entertainment, travel, financial, health care and real estate.

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Jamie Sutera