Mercent Accelerates 2011 Growth Strategy and Technology Investment; Employee Headcount to Increase by 50%


SEATTLE, WA--(Marketwire - November 3, 2010) -  Mercent™, a leading provider of on-demand performance marketing solutions for retailers, today announced acceleration of its FY2011 growth strategy and planned increases in product innovation and development investment in its award-winning Mercent Retail™ technology platform. Mercent expects to increase corporate headcount by more than fifty percent through the addition of software engineering, quality assurance engineering, IT and network engineering, technical services and client agency services talent.

In FY2009, Mercent increased consolidated revenues by 87% and its Tier 1 retail client list by 50%. Based on year-to-date financial progress, Mercent anticipates comparable growth this year over FY2009. The company will fund expanded FY2011 operations with operating free cash flow and venture funding from current investors TVC Capital of San Diego, CA, The Hillman Company of Pittsburgh, PA, and Madrona Venture Group of Seattle, WA.

According to Eric Best, Mercent CEO, "Mercent continues its strong growth trajectory, delivering consistent and positive customer results and company financial performance. This traction has prompted us to accelerate our FY2011 growth strategy, with a core focus on software product innovation, advancing the retail marketing reach and performance of the Mercent Retail SAAS platform. To support this, we are significantly expanding our software engineering and client services teams."

Current open positions at Mercent include:

The company's Mercent Retail™ solution offers powerful benefits for retailers wanting to maximize their online advertising and sales performance that include:

  • Visible products and offers across a broad and diverse set of digital channels including online marketplaces like Amazon and eBay; shopping engines (CSEs), product ad platforms like Google, social shopping, shopping search, and affiliate networks through in-depth data feed management capabilities.

  • Competitive merchandising and promotional offers, enabled through powerful automated content and offer management capabilities, and robust competitive intelligence and price optimization tools.

  • Profitable advertising and selling programs, enabled through deep retail analytics that highlight the products, categories, brands, promotions, ads, and channels contributing most to retailer ROI -- and tools that allow retail marketers to take action on these insights.

Additional information regarding the Mercent Retail shopping feed and product feed solution; Mercent Retail™ Social shopping service; Mercent Performance marketing service; and/or the company's complete list of online marketing channels in the Mercent Shopping Network are available at www.mercent.com.

Qualified applications please email jobs [at] mercent [dot] com.

About Mercent
Mercent is a leading provider of online channel marketing technology and services for retailers. Through its award-winning Mercent Retail™ SAAS technology and Mercent Performance™ professional services, Mercent helps the world's most successful online merchants including 1-800-Flowers, Bass Pro Shops, Brookstone, GUESS?, L'Occitane USA, Redcats Group, and REI optimize online shopping channel marketing campaigns to drive customer acquisition, revenues, profits, and inventory velocity. Mercent is the single point of integration with a vast online advertising network that includes transactional marketplaces such as Amazon.com and eBay; comparison (CSEs) such as Shopping.com and NextTag; affiliate marketing programs such as LinkShare and the Google Affiliate Network; and other product advertising channels including Microsoft Bing and Google Product Listing Ads (PLA). The company is a 'Selling on Amazon.com' Certified System Integrator, Buy.com Gold Certified Partner, eBay Certified Provider, certified Google Product Search Partner. Founded by a seasoned team of Amazon.com veterans, Mercent is a venture-funded company based in Seattle, WA. For more information, visit www.mercent.com.

Contact Information:

Mercent PR Contact
Kristine Szarkowitz

Tel: 206-832-3900