LearningRx Builds the 2010 Smart Mom's Toy Box

Brain Training Experts Highlight 10 Toys Under $10


COLORADO SPRINGS, CO--(Marketwire - November 17, 2010) - With the busiest shopping day of the year upon us, national brain training company LearningRx is helping parents with a list of toys that are fun, educational and affordable.

"Even the simplest toys -- when used properly -- can help develop complex brain skills," says Tanya Mitchell, LearningRx Vice President of Research and Development. "Cognitive skills are essential tools that help kids become better learners. Research now shows these skills can be taught -- and therefore improved."

"The Smart Mom's Toy Box -- 10 Toys Under $10; Building Brain Skills Without Breaking Your Budget" includes:

1. Tangoes Travel Puzzles ($7.99)
Includes 24 magnetic puzzles for on-the-go fun.
Ages: 5+
Cognitive skills: Attention, visual processing, processing speed

2. Thinkfun Visual Brainstorms ($8.98)
This deck of cards has 100 mind-bending brainteasers.
Ages: 10+
Cognitive skills: Lateral thinking, spatial relations, problem solving, analysis skills

3. Blokus Duo ($9.96)
Players try to use all their pieces before their opponent.
Ages: 5+
Cognitive skills: Attention, logic and reasoning, strategy, visual processing

4. Set Game ($9.99)
Players review images on dealt cards for logical sets.
Ages: 4+
Cognitive skills: Sequential thinking, processing speed, visual processing

5. Match It! Mathematics Puzzle Cards ($9.99)
This set includes cards for counting, adding and subtracting.
Ages: 3+
Cognitive skills: Problem solving, math skills, analysis

6. Kismet ($7.99)
Classic 1964 dice game, similar to Yahtzee.
Ages: 7+
Cognitive skills: Analysis skills, math skills, attention

7. My Word! ($8.99)
Players search dealt cards and call out words using at least three cards.
Ages: 7+
Cognitive skills: Sound blending and segmenting, sequential thinking, word analysis, visual processing, processing speed

8. Mini WEDGits Set ($9.99)
This 15-piece building set includes a storage stand and design guide poster.
Ages: 5+
Cognitive skills: Counting, visual processing, creativity

9. Techno Source Rubik's Revolution ($9.99)
An upgraded twist on the classic handheld puzzle.
Ages: 8+
Cognitive skills: Processing speed, problem solving, deductive reasoning

10. Who Lives Where? ($8.98) 
A matching game that teaches animals, shapes, colors.
Ages: 3+
Cognitive skills: Memory, attention

For a free list of games and the skills they strengthen, visit www.unlocktheeinsteininside.com.

To learn more, please visit www.learningrx.com.

About LearningRx
LearningRx specializes in identifying and correcting the underlying cognitive skill deficiencies that keep people from achieving their full potential. Personal brain trainers use intensive, one-on-one, game-like exercises to quickly enhance weak cognitive skills such as attention, memory, processing speed, and problem solving. Dr. Ken Gibson developed the program based on 30 years of research and clinical trials, and nationwide more than 25,000 students of all ages have gone through brain training at more than 70 franchised locations.