New Food Safety and Traceability Research Report Released

Learn How Leading Food Manufacturers Respond to Non-Conforming Shipments in Four Hours and Produce 99% of Products in Compliance

BOSTON, MA--(Marketwire - January 11, 2011) - Aberdeen Group's Food Safety and Traceability: Ensuring Compliance and Enabling Supply Chain Visibility research has correlated specific business capabilities and technology enablers to higher operational performance. For the purposes of this study, Aberdeen Group, a Harte-Hanks Company (NYSE: HHS) has evaluated and classified manufacturers based on four key criteria. Top performers are performing at the following levels:

  • 99% Products in Compliance

  • 98% Complete and On-Time Shipments

  • 89% Overall Equipment Efficiency (OEE)

  • 4 hours Track and Trace Response Time

"Food safety, compliance, product recalls, and brand reputation have forced many food and beverage companies to question their ability to provide enterprise-wide traceability," says Matthew Littlefield, Senior Research Analyst, Aberdeen Group. "Top manufacturers are automating data collection, establishing role-based visibility and investing in technology across the overall technology stack to improve product and process traceability across the enterprise." Readers can use this report to understand the lessons learned from the top performers while avoiding the pain points and obstacles encountered by their peers.

A complimentary copy of this report is made available due in part by the following underwriters: AirClic and Plex Systems. To obtain a complimentary copy of the report, visit:

Visit for additional access to complimentary Manufacturing Research.

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

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