Aberdeen Group Publishes Financial Management, HCM, Retail, Service Management Research Reports

Addressing Tax Management, HR Automation, Customer Analytics, Management and Logistics Integration

BOSTON, MA--(Marketwire - Jun 14, 2011) - Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the publication of new research reports from its Financial Management & GRC, Human Capital Management, Retail, and Service Management research practices.

Authored by William Jan, Senior Research Analyst of the Financial Management & GRC practice, "Streamlining Sales and Use Tax Management: Best Practices for Minimizing Audit Exposure" establishes a guideline for successful sales and use tax management. Aberdeen's May 2010 study "Effective Sales and Use Tax Management: Reducing Errors and Increasing Productivity" revealed best practices in improving both the tax management process, and its underlying technologies. This year Aberdeen conducted research to understand how the sales and use tax landscape has changed in the past 12 months, how companies are affected by these changes in regulatory pressures, and their strategies to sustain their tax management practice. To obtain a complimentary copy of this report, made available in part by underwriters Thomson Reuters, and Avalara, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=6595&camp=2.

"Time and Attendance Strategies: Beyond Compliance and Payroll Accuracy," prepared by Jayson Saba, Research Analyst, Human Capital Management research practice, reveals that with regard to time and attendance automation, differentiation lies in the Best-in-Class organization's ability to enhance the technology by integrating payroll and leave management systems, by allowing self-service access including mobile devices, and using dashboards to analyze the impact of time and labor strategies on business outcomes. Employee self-service access to timesheets impacts the manual or transactional burden on the HR organization and managers while improving employee engagement. Higher engagement and a reduced tactical burden on stakeholders allow organizations to focus on core business competencies. Organizations allowing self-service are 31% more likely to report increased customer satisfaction, and those that complement self-service with mobile access are 42% more likely to report increased customer satisfaction. To obtain a complimentary copy of this report, made available in part by underwriters ADP, Ceridian, and Empower Software, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7003&camp=2.

The "State of Multi-Channel Retail Marketing: A Paradigm Shift for Reaching New Customers" research study, authored by Chris Cunnane, Senior Research Associate for Aberdeen's Retail and Banking research practice, details how retailers are using customer analytics to drive marketing efforts across channels to improve customer satisfaction, customer retention, and customer responsiveness. The report identifies how Best-in-Class retailers align the brand image across channels while delivering personalized and relevant promotions to their customers. To obtain a complimentary copy of this report made available in part by Adobe and NCR Corporation, please visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7011&camp=2.

The "Service Parts Logistics 2011: Driving Improved Service Performance via Tighter Integration" research study by Aly Pinder Jr., Research Associate, Service Management practice at the Aberdeen Group, details how leading organizations have been able to better integrate service spare parts management with logistics operations to drive a current first-time fix rate of 85% as compared to 49% for all others. This focus on key metrics that directly impact service delivery tackles the primary pressure driving organizations in this study: customer demand for better and more efficient service (56% of the 209 survey respondents). To obtain a complimentary copy of the report made available part by the following underwriters: System Design Advantage LLC and MCA Solutions, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7012&camp=2.

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

(C) 2011 Aberdeen Group, Inc., a Harte-Hanks Company
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Telephone: (617) 854-5200
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