Seamless Transforms iPhone App

Expects to Process More Than 1 Million Mobile Orders in 2011


NEW YORK, July 14, 2011 (GLOBE NEWSWIRE) -- Seamless, the nation's leading digital service for ordering delivery and takeout food from thousands of top restaurants across 27 U.S. cities and London, announced enhancements to its iPhone mobile application today. The improved mobile app offers a more intuitive and smarter way for people to find and order exactly the food they want, wherever they want it. Seamless, formerly SeamlessWeb, is also proud to unveil its new name and logo across its suite of iPhone, Android, and BlackBerry mobile applications. The name and logo were previously announced on the new Seamless.com, which will see further enhancements later this summer.

The updated Seamless iPhone app includes new features that further streamline the user experience, making ordering faster and easier. In addition to searching by restaurant name, members can now sort restaurants based on distance from their location, estimated delivery time, delivery minimum, and Seamless member-generated restaurant ratings. They can also filter results based on these criteria and/or cuisine type to ensure they find exactly what they're seeking. Finally, the iPhone application features a new embedded mapping functionality so that members can view restaurant locations without ever leaving their search results. So whether they are looking for 5-star Italian restaurants with low delivery minimums or Chinese restaurants right next door, Seamless members have complete control.

Jonathan Zabusky, Seamless CEO, said, "Our members continue to be highly engaged in providing rich feedback, based on their interactions with our website and mobile apps. We've taken those suggestions and have incorporated them into a more seamless iPhone app experience. Giving members additional control over the variables they use to select restaurants was a natural next step in the evolution of our mobile apps."

With nearly one year of tenure in the iTunes store, the Seamless iPhone app continues to be a customer favorite with a 4 ½ star rating. A strong member focus and constant innovation is expected to drive a projected 1,000,000+ mobile orders for Seamless in 2011. Members can download or update their Seamless iPhone, Android and BlackBerry apps by visiting www.seamless.com/mobile-apps.

About Seamless

Seamless is the best way to order food for delivery and takeout. As the nation's largest digital food ordering company, Seamless has made ordering fun and easy for more than one million members and many of the world's largest companies. Through its website, mobile web, and native mobile applications for the iPhone, Android, and BlackBerry, Seamless offers full menus, ratings, reviews, and exclusive discounts from an extensive network of restaurants in New York, Washington DC, Boston, Chicago, San Francisco, Los Angeles, Philadelphia, London, and other US cities. Seamless will facilitate more than $400 million in food orders from its 7,000+ partner restaurants in 2011. Learn more at www.seamless.com.

The Seamless logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=10005



            

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