Leverage PR and Growthink to Hold Free Media Outreach Training for Businesses

NEW YORK, NY and AUSTIN, TX--(Marketwire - Oct 14, 2011) - Public Relations firm Leverage PR and entrepreneurship services firm Growthink announced today that they will hold a free training on October 19^th at 11am CST for businesses that want to learn how to pitch to the media and use publicity to grow and expand their businesses.

"Members of the media community are always looking for new and interesting business stories," says Leverage PR principal Joy Schoffler. "The problem is many people do not know how to highlight their businesses in ways that will be of interest to readers. They think that they can submit press releases about an opening or a new product and get coverage. They do not realize that they need to add value to readers and the community as a whole to get coverage."

The free class will be held on Wednesday, October 19 at 11am CDT. People interested in attending can join the online class at http://www.growthink.com/publicity-webinar

"It is our goal to help businesses of all sizes thrive in today's difficult economic environment," says Dave Lavinsky, President of Los Angeles and New York based entrepreneurship services firm, Growthink. "It is our mission to give entrepreneurs the tools they need to raise capital and build strong and healthy businesses. Training like this gives companies an edge. Entrepreneurs are the engine of American job creation; we do everything we can to help them succeed."

"It is important for business owners to understand if they want coverage they have to highlight an interesting storyline. The media is not here to promote businesses; they are here to report news. It is our goal to show people how to give the media information that readers will care about," says Schoffler. "Media coverage can help a business expand rapidly. The trick is, understanding how to get and use coverage."

Leverage PR helps growth companies and political figures leverage traditional & social media outlets, creative marketing strategies and technology to increase outreach to leaders in their industries and communities. Learn more at www.leverage-pr.com.

Growthink helps entrepreneurs become successful. Since 1999, Growthink has helped over 500,000 entrepreneurs successfully start, grow and/or exit their companies. Growthink accomplishes this through its suite of services and products that solve the key needs of entrepreneurs. Learn more at www.growthink.com.