Schedulicity Announces Nationwide Availability of Pop-Up Offers(TM) for Small, Appointment-Based Businesses and Service Professionals

Free New Scheduling Feature Delivers Impressive ROI While Helping Overcome the Revenue and Productivity Impact of Schedule Vacancies and Last-Minute Appointment Cancellations

Minnetonka, California, UNITED STATES

BOZEMAN, MT and CAMPBELL, CA--(Marketwire - Nov 9, 2011) - Schedulicity (, the leader in online appointment scheduling solutions for small, appointment-reliant businesses, today announced the general availability of Pop-Up Offers, a powerful new scheduling feature that dramatically simplifies the process of marketing and filling last-minute appointment cancellations and open time slots for service professionals. Since its debut at DEMO Fall 2011, more than 6,000 Pop-Up Offers have been created by a select number of Schedulicity customers across the country.

Appointments are the lifeblood and primary revenue source for millions of service-based businesses in virtually every city, and vacant calendar slots are highly detrimental to the revenue, profitability and productivity of these service professionals. Pop-Up Offers helps Schedulicity customers overcome this business-critical issue with a simple yet elegant tool for promoting a newly available appointment opening in near real-time, with the option of offering discounted services. For added visibility and marketing exposure, Pop-Up Offers can be easily posted to Twitter and Facebook accounts and will also automatically appear in select promotional areas of the Schedulicity portal. The Pop-Up Offers feature is available free of charge to Schedulicity customers with fully integrated web and mobile access.

"For my business, the old adage that time is money couldn't be more true, so unbooked time slots on my schedule are bad for the bottom line," said Michele Shonka, owner of On the Spot Massage Therapy in Omaha, Nebraska and two-year Schedulicity customer. "Pop-Up Offers is so easy to use and it's the perfect tool for marketing last-minute cancellations to my customers, making it one more in a long list of reasons the Schedulicity system is so valuable to our business."

"Appointment cancellations and unfilled slots are a daily fact of life for the millions of small businesses that rely on a full schedule, and each vacancy is perishable inventory that equates to revenue that is lost forever once that time slot has passed," said Jerry Nettuno, CEO of Schedulicity. "For the majority of our customers, backfilling a single cancellation per month more than offsets the monthly cost of our entire system, and the results of our initial testing suggest that this exciting new capability will produce an incredible ROI for our customers."

Schedulicity dramatically simplifies the time-consuming tasks associated with scheduling appointments, rescheduling, and sending reminders for the millions of small businesses that rely on keeping their calendars booked. Now, hair stylists, massage therapists, estheticians, attorneys, and all other appointment-based professionals can automate their entire scheduling process, with 24/7 convenience and a host of convenient features that includes mobile phone access and Facebook social media integration. In many cases, Schedulicity eliminates the need for full-time scheduling personnel, while freeing service professionals to focus on service quality, growth, and building customer loyalty.

Pricing and Availability:
Schedulicity's new Pop-Up Offers feature is a free enhancement for new and existing customers, and is available effective immediately. Schedulicity's fully-integrated online scheduling platform, which includes mobile phone access, is priced at $19/month for a sole practitioner and $39/month for a multi-user license supporting up to 20 users.

About Schedulicity
Schedulicity is the leading online appointment scheduling solution for small businesses. To date, more than 6 million appointments have been booked through Schedulicity (an appointment is booked every four seconds) in more than 1,900 cities across the U.S. and Canada. Schedulicity currently facilitates over $450 million in appointment-based commerce per year. Schedulicity earned the prestigious DEMOgod Award at DEMO Fall 2011 for exceptional potential to thrive in the market, and was also honored by Tech Awards Circle 2011 for Best SMB Service, which recognizes small to mid-sized companies that have created a truly outstanding technology service. To sign up for the service or to find a service provider near you, please visit or Schedulicity's Facebook page (

Contact Information:

Press Contacts:
David Bray
Middleberg Communications

(212) 812-5666

Susan Donahue
Skyya Communications

(646) 454-9378

Diana Vincent-Galvan
VP, Communications at Schedulicity

(408) 921-7675