OnTrak Software to Highlight Point-of-Sale Marketing Management Software at WSWA 2012

Cincinnati, Ohio, UNITED STATES


CINCINNATI, OH--(Marketwire - Mar 22, 2012) - OnTrak Software, the only provider of Web-based software to help wine and spirits wholesalers and suppliers track, measure and manage all of their point-of-sale (POS) marketing campaigns and materials such as beverage menus, samples and signs, today announced it will highlight its software solutions April 3-4 during the Wine & Spirits Wholesalers of America (WSWA) 69th Annual Convention & Exhibition in the Senate Boardroom at Caesars Palace in Las Vegas.

OnTrak's suite of software products allows wholesale wine and spirits distributors to drastically improve the profitability of their point-of-sale marketing, save time and money, increase supplier bill-back recovery, and obtain detailed reports for quick analysis and return-on-investment. WSWA attendees can visit OnTrak in the Senate Ballroom on the Promenade Level to learn more about:

  • MenuTrak™ -- Automates the configuration, approval and production of custom beverage menus and signs; eliminates errors and reproofs and reduces time to market; tracks POS at the customer level and how it correlates to sales; and improves supplier bill-back recovery.

  • SampleTrak™ -- Records and reports on beverage sampling and tastings including what was sampled, where and to whom, with comments, and correlates this information to sales results while also tracking and recovering 100 percent of supplier bill-backs.

During WSWA, OnTrak will also announce a business partnership with Inventiv, a leading provider of integrated software tools for the wholesale distribution industry.

For more information on the WSWA event, visit www.wswa.org.

About OnTrak Software
OnTrak Software is a technology company that develops software solutions for wine and spirits suppliers and wholesalers as well as consumer goods companies. OnTrak's software products help improve sales and business performance through the tracking, measurement and management of point-of-sale marketing campaigns and materials, including custom beverage menus, beverage samples, and custom and permanent point-of-sale signs. Based in Cincinnati, Ohio, OnTrak Software is privately held. Visit www.ontraksoftware.com.

©2012 OnTrak Software. All rights reserved.

Contact Information:

Press Contact:
Matthew Zintel
Zintel Public Relations, LLC

281.444.1590